The article on the value of famous school bloggers on Xiaohongshu is very informative, and several points can be parallel mapped to KOLs in the cryptocurrency industry 1. Like renowned bloggers in domestic self media, KOLs in the cryptocurrency industry are unable to operate independently and lack the ability to engage in market-oriented entrepreneurship. Most of the left behind individuals not only fail to expand their cake to the outside world, but also lead to a further decline in their existing share of the cake (i.e., mouth watering). According to @ Solomon Nahhh, it is KOL inflation, or blogger inflation. Although there are more and more KOLs, the liquidity in the market is decreasing, and there are fewer and fewer high-quality projects 2/The content path of most cryptocurrency KOLs: borderline selling, AI investment research, advertising sales, trading perspectives, macro analysis. With the decline of the secondary market and the gradual transparency of information within the industry, coupled with a lack of innovation in the market, everyone is becoming a reinforcement of others' information cocoons, lacking valuable independent perspectives One of the major hidden forms of monetization for KOLs in the cryptocurrency industry is through the use of the marriage and dating market. MCNs enter the market and follow the path of female competition (such as hype around CP) by selling meat to attract cryptocurrency players and suppress them. This is indeed an open secret. Can you see the large number of beautiful faces from BBW coming to take photos with CZ's sister this time? Did they really stack codes inside the wall to attract fresh blood? Nonsense, all the keywords inside the wall have been heavily blocked. These beauties, in the stock of Twitter posts, ultimately attract the traffic of the cryptocurrency circle itself. Essentially, they come to eat the liquidity of the cryptocurrency circle and do not create any value The last point is also the same, the cryptocurrency circle is facing a downward cycle and reshuffle, and the cake is not even evenly distributed among the upper echelons. This is clearly evident in the stock grabbing behavior of exchanges, especially in the competition for large VIPs and nodes. Either actively explore through ocean voyages, or form groups to prey on wild dogs