shaqima|Sep 29, 2026 12:22
Binance Life and 'Chinese People Can Fly' actually share something in common—they both stem from Web2 memes that, with the help of new media platforms, laid the groundwork for their explosive popularity.
A year ago during National Day, Binance Life burst onto the scene. But originally, this meme came from a Web2 influencer who adapted a trending topic.
Thanks to the hype around 'Apple Life' and 'Android Life,' and with the help of Douyin, it reached a massive audience in China and sparked widespread discussion.
Meanwhile, the Web3 community is one of the fastest-moving and most perceptive groups across all industries.
A few months later, Binance Life emerged, riding on the groundwork laid by 'Apple Life.' Most people instantly got the logic behind Binance Life.
The story that followed—the candlestick charts and the $1B milestone—told us everything.
Fast forward to today, 'Chinese People Can Fly' (Rocket Edition) is resonating strongly within Web3. But tracing it back to its roots, it also originated from a Web2 meme that had already set the stage for its viral spread.
Over the past few months, thanks to the buildup from rappers, this meme has become widely known both domestically and internationally. It's catchy—whether you're old or young, everyone is shouting 'Chinese People Can Fly.'
This represents a collective sense of identity for the nation.
The subsequent rocket launch brought together the meme's traffic, the sense of identity, and the vision for the future of aerospace, culminating in today's 'Chinese People Can Fly.'
This snowball is still rolling, and it avoids the divisive identity clash of Apple vs. Android. It's a concept that global Chinese communities can quickly embrace—a universal IP logic.
Chinese people, we really can fly!
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