In the past, beauty was a scarce resource; in the era of short videos and live streaming, beauty has become a highly liquid and quantifiable asset. A pretty girl used to only influence a few hundred people around her; now, in theory, she can instantly reach millions, just by posting a short video. Likes, follows, tips, ads, live streams, private domains—all of these are telling you how much the market is willing to pay for your image. You can even leverage and reinvest: spend 100,000 on cosmetic procedures, gain more attention, monetize that attention, and continue investing in your image. 'Age depreciation' gets magnified—when appearance becomes a quantifiable asset, age changes are constantly highlighted by the platform. Intimate relationships are increasingly infiltrated by 'market logic.' Marriage and dating have shifted from a relatively closed local market to a continuously online, constantly price-compared, and perpetually evaluated marketplace.