If you want me to evaluate Binance Square, in one word, "ram". At the beginning of the year, when I only had a few thousand followers in the square, I received a BNB reward. I haven't sold this BNB yet, so I plan to keep it as a creative badge. The amount is one thing, but more importantly, the feeling of being seen by the platform. People with few fans, as long as they write seriously and keep updating, also have the opportunity to get exposure and genuine feedback. Binance Square has been polished for several years since its launch in 2022. It has many functions, including content publishing, trading sharing, chat rooms, group chats, live broadcasts, market discussions, and creator tools, all of which are continuously being improved. It can be seen that the square wants to undertake not only content browsing, but also the entire process of users from reading information to communicating, researching, and participating in the market. After Binance launched the US stock market and bStocks, this direction became clearer. In the past, when people looked at the cryptocurrency market, they were more focused on watching coin prices, news, and scrolling through Twitter. Looking at the targets of US stocks, ETFs, or bStocks now, the information requirements are more complex. In addition to price fluctuations, we also care about what the market is discussing, which logic is fermenting, whether there are new narratives behind this target, and whether people's emotions are biased towards bullish or bearish. Placing the square here would be very useful. When you look at the market, you can easily see related discussions. If you come across a viewpoint, you can also check if the poster has real holdings, recent trades, or contract directions. If you think the content is valuable, you can follow the author, join the group chat to continue, or post around this topic yourself. In this way, market trends, viewpoints, trading, and communities are connected. For ordinary users, often the most difficult thing is not to open a trading page, but to face unfamiliar targets, not knowing where to start researching or who to listen to. The square provides a more convenient entrance, allowing people to first see information and different perspectives, and then gradually form their own judgments. --- For creators, opportunities still exist. Content mining, creator incentives, and an increasing number of trading and market scenarios entering the square, make it more likely for serious content creators to be discovered. You don't need to have tens of thousands of followers from the beginning, nor do you have to rely on hot topics every day. Being able to explain a target clearly, review a market situation clearly, share one's observations and trading logic, may gradually accumulate readers' trust. Hotspots make people see you, viewpoints make people willing to pay attention to you, and long-term updates make people truly remember you. If you are still looking for creative platforms outside of Twitter, I think Binance Square is worth spending time on. We are still constantly optimizing here, and there is still room for ordinary creators to move up. Now my Twitter account has 30000 followers and has completed the Binance Square influencer certification. We will continue to synchronize more high-quality content to the square and chat with everyone about the market, opportunities, and transactions. Finally, I have to praise the hardworking Yingge @ yingbinance. Binance Square is really seeing better and better Yijie also posted a follow post on Binance Square yesterday. For creators, whether on Twitter or Binance Square, being followed by a sister is a very lucky and honored thing. I am also working hard, striving to be overturned by my sister, hahaha. @heyibinance @cz_binance @yayabinance @moonkimbinance