Yesterday, I randomly asked ChatGPT about public information on He Yi, and here’s what ChatGPT said. Not sure if the info is accurate though—if there are any mistakes, @heyibinance, feel free to correct them when you have time He Yi isn’t just the Co-Founder and Co-CEO of Binance; she also holds several other key roles: **Head of YZi Labs** - Since 2022, she’s been managing the original Binance Labs. - In 2025, it was renamed YZi Labs, expanding its investment focus from Web3 to AI, biotech, and emerging technologies. - She oversees investment strategies, startup team selection, and ecosystem planning. **Core decision-maker for Binance’s product and community strategies** - While this isn’t an official title, she’s been leading: - Global marketing - User growth - Community operations - Token listing strategies - Brand development - Many in the crypto space believe she’s the key figure behind Binance’s community culture. **Former Chief Marketing Officer (CMO)** - Before becoming Co-CEO, she served as Binance’s CMO for a long time, responsible for global branding and marketing. **Former Chief Customer Service Officer (CCSO)** - Prior to her promotion to Co-CEO, she also used the title Chief Customer Service Officer to emphasize a user-centric business philosophy. **Early crypto industry entrepreneur** - Before founding Binance, she was one of the co-founders of OKCoin, responsible for branding and marketing, and started collaborating with Changpeng Zhao during her time at OKCoin. **Web3 investor** - She’s also a well-known crypto investor, having invested in hundreds of Web3 projects through YZi Labs, covering: - Layer 1/Layer 2 - DeFi - AI - GameFi - DePIN - Biotech and other fields. Additionally, she has some unofficial titles in the crypto space, such as: - **Queen of Binance** - **Binance First Lady** - **Iron Lady of Crypto** - **Crypto Queen** (used by some media outlets) These aren’t official titles but rather nicknames given by the community and media to reflect her influence. In summary, He Yi’s most important official roles currently include: - **Co-Founder of Binance** - **Co-CEO of Binance** - **Head of YZi Labs** - **Key investor and ecosystem builder in Web3 and AI fields** HEYI