Generation Z is trapped in the prediction market's "meme circle": Kalshi and Polymarket attract attention for their early age marketing On May 28th, according to Fortune magazine, predictive market platforms such as Kalshi and Polymarket are attracting young users through meme culture, humorous memes, and gamified design. The platform utilizes features such as leaderboards, badges, and interactive comments to enhance user stickiness, while setting low entry requirements. The minimum age for use is 18 years old, which is lower than the legal age of 21 for gambling in most states in the United States. Currently, only a few top users are profitable in Polymarket trading, with approximately 69% of users experiencing losses. Experts warn that young users are susceptible to cognitive development and may develop high-risk investment dependence. It is reported that US Senators Katie Britt and Richard Blumenthal have proposed a bill to restrict minors from accessing predictive market advertisements.