The memes on BSC are showing signs of a reversal, but the new projects don’t seem to have big potential yet! Over the past couple of days, the duo has been actively posting and hyping projects, clearly trying to bring back the liquidity that BSC lost. Big Bro just finished promoting *agenticmoney* a few days ago, and today he’s hyping up the new book *FreedomofMoney* along with himself. Both old and new projects are getting attention, and Big Sis also pushed *冲鸭*. The couple’s direction isn’t wrong, but the quality of the concepts they’re promoting isn’t very high. The two new projects are basically playing word games, so their ceiling is under a million—only hovering in the hundreds of thousands range. Their sustainability isn’t great either. A truly golden project needs to have the expectation that the duo can keep hyping it consistently. For example, something like *FreedomofMoney*—CZ’s own book will definitely be mentioned multiple times. Projects that rely on word games can only spark short-term hype. It’s recommended that the duo find more topics they can repeatedly mention to give the community some confidence. Constantly relying on word games and PVP won’t retain liquidity, and over time it will wear down their ability to promote. Each project’s ceiling will get lower and lower. @cz_binance @heyibinance