A student used AI to cheat his way through an entire Amazon interview. Then recorded himself doing it. Then posted the video online. Amazon saw it. Called Columbia University. Threatened to stop hiring from the school entirely unless they expelled him. Columbia expelled him. He posted about the expulsion on Twitter. VCs saw it. $5 million raised in 24 hours. Roy Lee did not just build an interview cheat tool. He accidentally ran the most insane product launch in Silicon Valley history. Got expelled. Went viral. Raised $5 million. All in the same week. The rules of how to build a company just changed and most people did not notice. The best marketing is not an ad campaign. It is a story so unbelievable that people cannot stop sharing it. Roy Lee did not plan any of this. He just refused to hide what he was doing. And the internet rewarded him with $5 million.(CyrilXBT)