In recent years, my investment mindset has undergone some significant changes. One of the biggest takeaways for me is this: while researching a company's fundamentals, it's equally important to pay attention to the counterparties in the trade. The market is never short of good companies—every company has a compelling story, and many indeed deliver outstanding performance. However, even if you invest in an excellent company, without the support of counterparties, that investment can end up consuming a lot of time and yield only mediocre returns in the end. Without counterparties, *Binance Life* would just be the perfect autobiography of an outstanding entrepreneur, but it wouldn’t generate such massive buzz and traffic.