The essence of Elon, a new book by the author of Naval's Book, 69 lines of Musk's hard core theory: Your potential is much greater than you think 2. Ordinary people can also choose to live an extraordinary life 3. Anything can be self studied: read more, ask more experts 4. First assume that you are wrong, and then continuously correct it 5. For all problems, first find the cause within yourself 6. Without making products, everything is just empty talk Creating products is creating wealth Only a life that creates value counts 9. Speak less of empty words and do more practical things 10. Do things that can improve future win rates 11. Not advancing is retreating: either accelerate or be eliminated 12. Focus on things that have just become possible If something should exist, don't wait, make it yourself 14. Go to places where no one has walked before 15. When you move, the right person will naturally come closer 16. Prototype, more persuasive than PPT 17. Starting from the current situation, continuously questioning and adjusting 18. Use first principles thinking instead of copying others 19. Keep an eye on the "ideal limit" and approach it even if you can't reach it 20. Find out how much each component is worth 21. Optimization sequence: first question → then delete → simplify → speed up → finally automate 22. Review key progress every day, don't procrastinate 23. The closer to the front line, the more reliable the decision 24. All rules are just suggestions The only absolute truth is the laws of physics The best part is having no parts 27. Simplicity is more reliable and cheaper 28. Ask each step: Is it really necessary? 29. Cut to the extreme first, then add back what is necessary 30. Strive for breakthroughs in the order of magnitude, rather than minor repairs and adjustments 31. Take the initiative, otherwise you will have to follow others 32. Always maintain a sense of urgency 33. Doubling speed essentially means doubling scale The efficiency of the system depends on the slowest point 35. How fast you run depends on the supplier who is the most frustrated 36. If parallel, don't serial 37. Give the team a clear "scoring standard" 38. Design, engineering, and manufacturing must be integrated The essence of innovation is speed 40. Defeat opponents faster, better, and cheaper 41. Unreasonable things, first ask: What is missing to achieve it? Money is not the core issue, talent is Everyone should think like a 'chief engineer' 44. Establish a genuine and rapid feedback mechanism 45. Ability must be greater than self-esteem 46. Stop all activities that do not improve the product 47. Aesthetics can be trained Reality doesn't talk about emotions, only about results Excessive empathy can actually slow down decision-making 50. The expression should be simple, clear, and direct 51. Try to obtain first-hand information as much as possible 52. Recruitment only focuses on: What have you achieved in the end 53. Both engineering and finance require hard work To control a product, one must control the company 55. Leaders need to be at the forefront 56. If there is a problem, go to the scene immediately 57. Bad news needs to be told quickly and frequently 58. It's okay to fail, fatal failure is fatal Fear of failure is itself a failure 60. Face your fear and then do it 61. When confident, all in To win, you have to fight to the limit 63. Choose something you truly love, otherwise you won't be able to hold on Don't give up important things just because of risks Even if the probability of success is low, one should still try 66. Don't give up until you can't move completely 67. Treat life as a game 68. Enter hardcore mode to work A sense of humor is actually a scarce advantage Download link for the Chinese version of the Book of Elon: https://file. (lvwzhen.com)/The-Book-of-Elon-Free-epub.zh-CN.epub