Seeing @Bitget_zh giving away Hermès for several months in a row, I feel like 'exchange competition has shifted from product wars to refined user operation wars.' CEXs are becoming more and more homogenized, and no one can completely dominate anymore. The next stage will be about who understands user segmentation better. In the past, exchanges only gave gifts during holidays, mostly to KOLs. The signal Bitget is sending is very clear: exchanges are starting to focus on high-value user operations.