The core reason behind the freedom narrative is imagination. Whether it's a narrative or an IP, imagination and explosiveness are super important. This thing has expectations, the kind that gets shared, reported, and discussed everywhere—even involving Trump and Musk. DOGE was like this before too. It's not that some IPs are bad, but they just lack enough imagination—basically, you take one look and that's it. But FREEDOM is different. It has controversy, it has topics.