There’s no such thing as a free lunch! Woke up in the middle of the night and took a quick look—everyone in the crypto space is talking about the so-called new ad rules. Musk (or to be precise, Nikita) has finally torn off the mask of 'generosity' and is now restricting KOLs from taking ads, leaving only X’s official team to handle them. The traffic fees X hands out are nowhere near comparable to ad revenue. This move is essentially robbing users, especially KOLs, of their earnings! And KOLs are the core assets of any content platform. This behavior seriously violates the principles and original intent of X as a free and open platform. It’s blatant censorship. The main consequence of these so-called rules will be that KOLs will focus heavily on building their private domains, directing their followers to other more relaxed content platforms like TG. To better manage their private domains, KOLs will also share higher-quality content there. Nikita is getting more and more arrogant, devolving into a 'dictator.' These so-called new rules will severely harm X. Just wait and see—time for him to step down already.