AiCoin|Dec 18, 2025 13:19
[CZ: Integration of Social and Financial Features Helps Improve User Retention and Trading Activity]
During the '2025 Year-End AMA' hosted by BNB Chain, CZ stated that the integration of social features with financial products is an inevitable process in business development. Introducing social features helps improve user retention rates and stimulates trading activity, as users discussing trading topics on the same platform often lead to higher trading volumes. CZ pointed out that financial platforms transitioning into social platforms face challenges such as risk compliance, security protocols, and differences in KYC processes. However, the introduction of financial features into social platforms will have a positive impact on the industry.
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