Actually, besides chasing traffic there are plenty of other things you can do. You can play with DeFi, but DeFi might rug you. You can trade coins, but trading might lose you money. You can play with memes, but others might rain on your parade. You can farm airdrops, but the project team might counter-farm you. You can seriously create content, but no one will pay attention to you. Forget it. Just stick to chasing traffic.