The Bitget Wallet app has reached 2 million downloads, ranking first among global Web3 wallets.

The leading global Web3 wallet, Bitget Wallet, achieved a milestone in August this year with over 12 million monthly active users (MAU). According to data from the Apple App Store and Google Play Store, the app's downloads reached 2 million, ranking first among global Web3 wallets.

Deep integration with Web2 platforms to achieve mass adoption

Bitget Wallet has adopted a forward-looking strategy in promoting Web3 adoption, particularly in seamlessly connecting Web2 with Web3. Chief Operating Officer Alvin Kan pointed out that the company's significant growth this year is mainly attributed to deep integration with Web2 platforms, especially Telegram. "By leveraging Telegram's large user base to achieve social viral effects, we have begun to attract a global user base that has not been exposed to cryptocurrencies."

The key to Bitget Wallet's product strategy lies in eliminating the technical barriers for users transitioning from Web2 to Web3. For example, through MPC non-private key wallet technology, users are allowed to create and manage wallets using common Web2 login options such as Telegram, email, Apple ID, and Google account. This effectively connects the two platforms. This seamless integration not only makes Web3 services more accessible but also greatly simplifies the initial user experience.

Since Bitget Wallet supported the TON mainnet MPC wallet solution this year, user interaction with the Telegram/TON ecosystem has become more convenient. Currently, the usage rate of the TON mainnet MPC wallet in Bitget Wallet has exceeded 40%. By opening up MPC wallet login access for Telegram users and developing Telegram trading bots, the transition for users from Web2 to Web3 has been greatly simplified. Alvin revealed that since opening to Telegram users, the creation of MPC wallets has increased by 2.7 times.

One of the most popular innovations in the TON ecosystem this year is the T2E (Tap to Earn) game, which has attracted a large user base and brought a large number of new users to the cryptocurrency industry. For example, Tomarket, a TON ecosystem application invested in by Bitget Wallet, has quickly gained over 20 million users within 2 months of its launch, demonstrating significant market growth potential. The deep integration with this ecosystem has brought significant user growth and activity to Bitget Wallet. According to a previous research report by Bitget, mobile app usage has an absolute advantage in TON ecosystem game user preferences, which differs from traditional Web3 users who tend to use browser plugins. In this trend, Bitget Wallet has become the most popular wallet tool, with a usage rate of 68%.

Successful combination of global expansion and localization strategy

Bitget Wallet's global expansion not only aims to increase user base but also focuses on providing financial solutions to users worldwide who have difficulty accessing traditional financial services. This combined global and localized strategy enables Bitget Wallet to overcome geographical and economic barriers, providing localized services in over 168 countries and regions, covering diverse market demands, and establishing a solid user base in Asia, Africa, Europe, the Americas, and other continents. Compared to last year, user growth in countries such as Japan, the Philippines, Thailand, India, Nigeria, Russia, Italy, Sweden, Australia, France, Portugal, the UK, Turkey, and Canada has increased by tens of times, especially in emerging markets where many users have been introduced to decentralized finance for the first time through Bitget Wallet, initiating their Web3 journey.

In terms of building the Web3 ecosystem, Bitget Wallet has closely collaborated with hundreds of mainnet ecosystems such as Ethereum, TON, Solana, and Base, achieving deep aggregation of ecosystem projects and providing comprehensive one-stop services for DApps, trading, and asset management. Additionally, Bitget Wallet is building a bridge between users and the complex Web3 world through Onchain Layer and Modular Functional DApps (MFD), simplifying the process of DApp integration while reshaping user interaction with the Web3 world in terms of functionality, user experience, and security.

This year, especially with comprehensive support for the TON ecosystem, Bitget Wallet has effectively connected the TON ecosystem through cooperation with over 50 projects such as Catizen, Tomarket, and Notcoin, significantly improving user experience and interaction quality in the Web3 ecosystem. On-chain data shows that this month, Bitget Wallet contributed to 17% of active addresses on the TON network.

Following the trend of meme coins and innovative features to enhance user experience

Bitget Wallet leads the industry with its "platform-style" wallet model, aggregating hundreds of chains, enabling transactions of any token on-chain, providing intelligent market analysis, an NFT marketplace, Launchpad, and inscription casting, all within a single wallet. This comprehensive functional integration has shaped Bitget Wallet into a multi-functional Web3 portal. Its user-friendly interface design, simplified cross-chain operations, account abstraction, and non-private key wallet technology have reduced the complexity of using crypto assets, greatly simplifying the onboarding process for new users.

Bitget Wallet is known for its rapid response to market changes, particularly excelling in meme coin trading. The platform has developed advanced trading features, including automatic slippage, zero gas fees, and high-speed trading mode, significantly enhancing user trading experience. With the AI-driven "smart money tracking" feature, Bitget Wallet helps users make more intelligent trading decisions. This year, Bitget Wallet also established a $10 million BWB ecosystem fund to invest in incubating on-chain trading services such as on-chain Pre-Market, on-chain derivatives markets, and trading bots, while also investing in emerging meme ecosystems. By successfully launching the experimental meme token $MOEW, Bitget Wallet has held a series of community activities to strengthen meme culture, enhance the participation of Web3 users, and establish itself as the preferred wallet for meme coin trading on the Solana and Base chains.

"In DeFi and meme token trading, DEX is increasingly demonstrating its advantages, with over 90% of tokens available on DEX, including potential hundredfold growth opportunities. This is also an advantage of being a powerful Web3 wallet for trading, allowing more global users to easily enter the world of crypto finance, especially in areas where traditional financial services cannot reach. We are using innovative technology to enable more people to experience the infinite possibilities of the Web3 world," Alvin stated.

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