As live streaming platforms and creator agencies continuously expand into overseas markets and establish cross-regional creator networks, cross-border payments have gradually become an important part of daily operations. From employee salaries and project costs for streamers and creators to commission sharing and content production expenses, businesses often face various payment demands that involve different countries, currencies, and settlement cycles.

WasabiCard is extending its stablecoin payment infrastructure to the global creator economy, serving businesses in over 200 countries and regions. With a unified platform and API, businesses can centrally process bulk payments, local fiat currency settlements, direct bank account payments, card transactions, and transaction management across markets, making payment operations that are dispersed across different markets more unified and efficient. Specific scenarios supported include:

Regional team salary distribution: Regularly pays salaries to teams spread across different markets, such as operations, business development, and customer management, and completes the corresponding fiat currency settlements based on local market and currency.

Payments to streamers and creators: Pays live appearance fees, project costs, performance bonuses, and other cooperation payments to streamers and contracted creators in bulk, suitable for one-time project payments or periodic settlements.

Commission and revenue sharing: For platforms with a large number of creators or affiliate partners, commissions, creator incentives, and revenue shares can be distributed in bulk according to established sharing rules, reducing the workload of processing payments one by one.

Payments to production teams and freelancers: For live streaming projects that involve cross-regional collaboration, service fees can be paid to administrators, translators, editors, designers, live streaming operators, and other freelancers.

Business expense payments: Virtual cards or physical cards can be used to pay for eligible travel, equipment, software, advertising, and content production expenses, allowing the daily expenditures of creator teams to be incorporated into a unified payment management process.

Businesses can use stablecoins to provide funds for eligible payment operations and initiate bulk payments through the WasabiCard platform or API. Funds can be converted into supported local legal currencies based on the recipient's market and settled directly to the recipient's bank account through local payment networks. Currently, WasabiCard supports cross-border payments in over 30 legal currencies and provides virtual and physical card services in supported markets to meet online and offline consumption needs.

For enterprises that are already using payroll management, creator management, or financial systems, WasabiCard can integrate into existing business processes, taking over the subsequent funding preparation, payment execution, and local settlement in the payment workflow. Businesses can view payment statuses, fund flows, and transaction records through a unified management backend and connect payment data with internal financial and business management systems via API for consolidated management of cross-market payment operations.

“The globalization of the creator economy is changing the way businesses handle funds. A content project may involve streamers, creators, MCN organizations, and production teams from different countries,” said Ray Yang, co-founder and CEO of WasabiCard. “Stablecoins allow funds to be more flexibly dispatched globally, while local payment infrastructure ensures this money ultimately reaches specific individuals and business segments. We hope to connect these two aspects, making global payments for businesses truly integrated into daily operations.”

About WasabiCard

WasabiCard is a global payment infrastructure platform that provides card issuing, global payments, and cross-border payment capabilities powered by stablecoin-driven financial infrastructure to businesses, fintech companies, and internet-native enterprises. The platform supports global card issuing, multi-currency settlements, stablecoin deposits, and embedded payment capabilities, designed for modern global business scenarios. WasabiCard extensively serves payment scenarios such as advertising spending, SaaS subscriptions, global payroll distribution, fund management, and digital financial applications.

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Disclaimer

This article is for general information and educational purposes only. It does not constitute any legal, tax, financial, or other professional advice offered by WasabiCard and should not be used as a substitute for relevant professional advice. WasabiCard makes no explicit or implicit representations, warranties, or commitments regarding the accuracy, completeness, adequacy, or timeliness of the content of this article. For suggestions on content updates, please contact us at [email protected].