Use trading fee rewards to incentivize speakers, a comprehensive understanding of the attention market experiment Loud.

CN
3 days ago

Original Author: @0x_ultra

Original Compilation: Zen, PANews

TL;DR

Loud is an experiment about the relationship between attention and value. The $LOUD token itself has no intrinsic value; every transaction generates a fee, which is used weekly as a marketing budget to reward the top 25 users who can best enhance Loud's mindshare. The distribution uses mindshare data from @KaitoAI, making it one of the most efficient incentive mechanisms currently available.

This is not a revolutionary paper on attention mechanisms in neural networks; rather, it is an experiment in the purest attention market. This experiment will run indefinitely and will not be subject to human intervention.

Inspiration

We often talk about the attention economy in Web3, and the platform built by Kaito AI is essentially a system that allows everyone to participate in attention trading, thereby accelerating the development of the entire industry. In the process, it has also created one of the most optimal proof-of-work incentive mechanisms in history: a reward mechanism based on "mindshare." This Web3 primitive allows project teams to achieve the highest possible output for every dollar invested: creating a reward pool that those willing to put in the effort can compete for. This is the first piece of the puzzle.

The second part of the inspiration comes from the successful practice of the Web3 launch platform Believe: establishing a long-term model that binds the interests of speculators and creators through trading volume and fees, thus supporting the creators' ongoing work. In fact, the attention on a project completely relies on the output and maintenance of the creators, making them the key driving force behind sustaining attention.

So what if we could combine the advantages of these two models and create a new incentive mechanism that aligns the motivations of all participants under the goal of "maximizing mindshare"?

What is Loud?

Loud is an experiment that distills the purest form of crypto primitives, removing the intermediary product form.

It's time for the "3,3 game theory" to return.

(3,3) game theory is a concept proposed by Olympus DAO, originating from cooperative thinking in game theory, expressing a situation where participants can achieve a "win-win" scenario through collaboration. Its essence is an optimized version of the prisoner's dilemma, combining Web3's token economic model to convey the idea of "we win together" to the community in an understandable way.

Rewarding speakers with transaction fees: Understanding the attention market experiment Loud

In the game matrix, "3" represents a positive effect on both the protocol and participants; "-3" represents harm. Therefore:

  • (3,3): You stake, I stake, everyone supports the protocol, the protocol grows, and we all benefit maximally → Win-win

  • (-3,-3): You sell, I sell, the protocol collapses, and we both lose → Lose-lose

  • (3,-1): You stake, I sell, you bear the risk while I profit → One-sided game

Experimental Setup

We combine the best "attention proof-of-work" model with a mechanism that allows creators to earn a share of transaction fees over the long term. What happens if we provide continuous rewards to those who spread a certain topic?

We will achieve the purest "3,3": a direct link between speculators and opinion leaders (KOLs)—no intermediary products needed. A continuous attention engine driven by KOLs and subsidized by speculators.

The fees paid by traders will go directly into a prize pool, which will be divided among the "topic creators" who rank high on the attention leaderboard, incentivizing them to continuously create greater dissemination and trading volume. You should already see the embryonic form of this flywheel mechanism.

  • Topic creators' goal: Stimulate higher trading volume

  • Traders' goal: Buy attention through fee subsidies

This is an experiment about whether "attention is enough to confer value." If something gains enough attention, does its price rise accordingly? And vice versa?

Operational Mechanism

  • The $LOUD token will be traded on the Solana chain through the liquidity platform Meteora's liquidity pool, with a fee charged for each swap, priced in SOL.

  • Users can gain "mindshare" by posting content about Loud.

  • The mindshare ranking mechanism provided by Kaito AI will objectively quantify contributions.

  • Users can visit stayloud.io to check the leaderboard and register their wallets to receive rewards.

  • Once a week, transaction fees (in SOL) will be distributed to the top 25 users on the leaderboard based on their mindshare contribution ratio.

  • Of these, 20% of the fees will be rewarded to $KAITO stakers to promote the ecological flywheel and achieve interest binding.

  • The flywheel mechanism will continue indefinitely without intervention.

Loud is the purest symbiotic model where speculators subsidize KOLs.

About the Top 25 Ranking Mechanism

Why set a limit of the top 25? As mentioned earlier, every fee paid by traders is essentially to "purchase attention." Setting a smaller reward pool can incentivize participants to work harder to gain volume for token holders and traders. Even if one enters the top 25, there is no guarantee of comfort—the reward distribution will be entirely based on mindshare contribution ratios, and participants must continuously maximize their dissemination efficiency and influence.

Note: Loud is an experimental project, and the mechanism will be continuously optimized and adjusted based on community feedback, but it will always adhere to the principle of minimal intervention. Its aim is to conduct the first large-scale experiment of a "decentralized attention-value system."

What Happens Next?

The $LOUD token is about to launch, with specific release times and distribution methods to be announced later. The experiment is about to begin, supported by Holoworld AI.

This is a completely community-owned experimental project: no team-reserved tokens, no hidden interests, a completely fair launch, and 100% transparency. How it develops next will depend entirely on the community.

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