On August 28 this year, at the main venue of WebX 2024 in Japan, 16 female idols from MEET48 shone brightly on stage, bringing a visual and auditory feast to the audience with their singing and dancing. By the end of 2024, MEET48 has already led idols to perform in places such as Hong Kong, Dubai, Japan, Singapore, and Thailand. As the lights on stage intertwine with the brilliance of the digital world, MEET48 idols are leading a new trend. However, what is even more unexpected is that the charm and popularity of these idols can spark with Web3 technology; every wave of their hand and every smile may transcend the boundaries of virtual and reality in the Web3 world, transforming into a new asset and creating a remarkable wealth effect.

The Meme launch platform has become the rocket of this bull market. Recently, the Pump.fun platform has garnered $200 million in revenue with its powerful Meme coin issuance capability, and during peak periods, Pump.fun's daily revenue can reach millions of dollars. As Bitcoin breaks the $100,000 mark, market sentiment is gradually heating up, and no one wants to miss the wealth opportunities of "hundredfold coins" and "thousandfold coins."
It is worth noting that the AI AGENT narrative has become the "fuel" that helps the rocket soar, with related narratives emerging endlessly, injecting new vitality into the Meme coin market. Against this backdrop, MEET48 has emerged as an upgraded version of MemePUMPUP and AI Agent on the BNB chain, rising to become the "all-round AI AGENT" in the global entertainment field with its strongest "pump" capability and continuously expanding ecosystem.
On November 29, MEET48 announced that it will conduct Beta testing of the Mars Protocol in Q4 2024 and officially launch it in Q1 2025. Mars Protocol is the first AI idol platform in the OPBNB ecosystem, aiming to achieve an innovative combination of "Idol-Meme + AI-Agent," marking a new stage in the Web3 idol economy.
Today, the market of fan economy has reached a scale of trillions of dollars, but wealth is always in the hands of a few. The emergence of MEET48 hopes to endow the fan economy with Web3's financial attributes, allowing every participant to gain benefits. MEET48 will become a new value creation engine, disrupting the landscape of the global entertainment market worth trillions of dollars.
AI Agent is the "Wealth-Making Engine" of the Pump platform
As a Meme token launch platform, Pump.fun has achieved significant success. However, recently, people's focus has begun to shift to the Virtuals Protocol—Virtuals Protocol has brought revolutionary changes to the creation and dissemination of Meme content by introducing AI Agents.
If the pump is the "Meme factory," then the AI Agent is the "wealth-making engine" in the factory.
Today, AI Agents are evolving from simple assistants into autonomous systems that can provide real value across multiple industries, especially becoming key assets in gaming, entertainment, and business automation. These AI agents have the ability to create content, attract users, and optimize workflows, bringing higher efficiency and new interaction methods to projects.
The introduction of AI Agents can automatically generate and optimize Meme content, even disseminating it across multiple platforms, greatly enhancing the generation efficiency and influence of Memes. This Meme publishing platform, combined with AI technology, not only attracts more user participation but also expands the public consensus and influence of Memes through intelligent strategies, thus providing new momentum for the development of Meme culture. It is reported that AIGC will play an important role in real-time content creation, with the market size expected to grow from $1.47 billion in 2024 to $3.39 billion in 2028.
Currently, Meme coins are still in their early stages, and the development of Meme coins urgently needs to enhance creative and interactive capabilities, while high-quality AI AGENTS perfectly meet the community development needs of Meme culture, achieving sustainable growth through content-driven initiatives.
In this context, in January, MEET48.ai will officially launch, with over 250 active idol members' AI agents gradually joining. The first batch of a small number of AI agents will launch MEME coins on the MARS Protocol, while promotional activities will invite global entertainment stars, idols, and KOLs to create their own AI agents and launch MEME coins on meet48.ai.
At the same time, MEET48's Mars Protocol has emerged for IDOL-AGENT. IDOL-AGENT will provide basic interactive experiences and officially preset agent images, while possessing capabilities such as text generation, image generation, music generation, dance generation, and voice cloning, suitable for one-on-one text and voice chats as well as creative content generation.
MEET48 is an innovative platform based on the BNB chain, achieving decentralized AI Agent trading through Mars Protocol, creating an open and sustainable entertainment ecosystem. It focuses on helping users easily deploy and co-own decentralized AI Agents.
MEET48 also offers a social platform centered around virtual avatars, MEET48.aiAIUGC Community, promoting the creation and sharing of community content through AI agents and toolkits. The platform consolidates community consensus through a co-creation mechanism, encouraging users to participate in content creation and interaction. Users can interact with content creators through likes, comments, or shares, thus becoming fans and even participating in the idol fan DAO to influence community decisions.
Additionally, the MEET48.ai platform provides AIShowBOX as an auxiliary tool, supporting users in creating various content forms such as music, dance, games, events, and governance. The MARS Protocol, as the underlying protocol of the platform, provides a token incentive mechanism for the community, including contribution rewards, cultivation rewards, and airdrop rewards, to encourage users to actively participate in community activities. These reward mechanisms aim to enhance user engagement and reflect users' contributions through the growth of token value.

Through intelligent content generation, social dissemination, and user interaction, MEET48 will completely change the survival rules of Meme coins.
When "Fan Economy" Enters Web3
Today, Meme coins have entered the 2.0 era. On the Pumpfun platform, nearly 60,000 tokens are issued in a single day, but only a few stand out. A variety of Meme coins are dazzling, and only good narratives and good creativity can attract the market's attention.
In the Meme 2.0 era, the MEET48 platform provides a complete set of content appreciation logic, which includes not only the issuance of Meme tokens but also the cultivation of idol AI agents, content creation and promotion, as well as community interaction and support.
For MEET48, the fan economy is the first step to bring Web3 Meme into the public eye. MEET48 has a series of exposure and cultivation models to help "idols" step onto a larger stage. On this platform, idols are presented in multimedia formats, including 2D, 3D, anime, or photo styles, and they interact with fans through content such as voice, singing, and dancing. Idols need to continuously release high-quality content and increase exposure on social media through one-click publishing features. To enhance the idols' visibility, the platform attracts fan participation through idol voting competitions, social media competitions, and benchmark events. Fans can support their favorite idols by purchasing IDOL tokens, which can not only be used to support idols but also traded on MEET48's decentralized exchange.
Now, MEET48 has a very active community. It is reported that MEET48 reached a peak of 537,000 daily active users during the "2024 GIPR2" online voting event in the third quarter (as of August 3, 2024), achieving 702,000 unique active wallets (UAW) and 120 million on-chain votes within 30 days. Additionally, MEET48's trading volume reached 2.83M in 24 hours on July 22, 2024, hitting a historical high.

With its unique project positioning and excellent on-chain performance, MEET48 was invited to participate in the 8th season of the MVB (Most Valuable Builder) accelerator program, a collaboration between BNB Chain, Binance Labs, and CMC Labs on October 30.

How to Cultivate Your Own "Virtual Idol"?
MEET48 is not just a platform; it is a brand new fan economy ecosystem. Here, everyone can become a "manager" and create their own AI idol on the blockchain.
Users can utilize the tools and AI technology provided by the MEET48 platform to create their own virtual idols and design unique images and content for them. These idol AI agents can then be tokenized through the MARS Protocol, generating corresponding Meme tokens, thus gaining recognition and circulation within the MEET48 community.
These user-created "idols" can be used not only for entertainment and gaming but also possess automated operational capabilities. Users can enhance the visibility and influence of their idols by participating in community activities, promoting their idol tokens, and trading these tokens on decentralized exchanges (DEX). The platform encourages users to increase the exposure of their idols through content promotion and fan interaction, thereby attracting more holders. Additionally, the MARS Protocol will combine MEET48's five major idol voting activities and various community elections, with fans voting to determine the ranking of participating idols or AI agents. The voting income will be used to repurchase the winning Meme tokens and provide more incubation and promotional resources based on the rankings. This mechanism not only promotes the growth of idols but also brings users various forms of rewards such as media rewards, music video releases, live broadcasts, and virtual concerts.

The MEET48 team has accumulated extensive experience in the idol entertainment and fan economy sectors, having successfully created the world's largest female idol group with a fan base of over 30 million. The team's technical strength is also leading, having invested $50 million and developed the world's first audio and dance LLM model capable of generating music from text, creating dance from music, and AI intelligent directing, with a 500-person R&D team over two years. Based on this model, MEET48 will launch the world's most powerful Idol-AGENT and plans to start testing by the end of the year.
In addition, MEET48's R&D team is continuously advancing the development of open ecosystem applications related to the platform, particularly a series of ecological game products such as dance simulation, party leisure, card games, and pet raising. These games will enrich MEET48's content ecosystem, attract and maintain user growth, and bring sustained vitality to the platform.
The collision of the entertainment market and the Web3 market will create a new field worth trillions of dollars. By leveraging the integration of AI agents and idol IP, MEET48 will build the strongest IDOL-AGENT in the global entertainment sector.
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