Recently, the airdrop mining gameplay of the Web3 game project Portal has been very popular. This is a way to earn CrystalDash points by creating content about Portal on Twitter. The more widely the content created on Twitter is spread, the more points can be earned, which can then be exchanged for more airdrops. In just one month, the number of Portal's Twitter followers has increased from 70,000 to 320,000 (+450%), indicating the popularity and attention of this points airdrop gameplay among players. In this issue, we will briefly introduce the gameplay of the points reward system and recommend selected points airdrop projects for 2024.
What is the Web3 points reward system?
Essentially, the points reward system rewards users for completing specific actions with points, which can be exchanged or used in various ways, aiming to stimulate further user participation and increase user loyalty to the project platform.
In fact, the underlying gameplay logic is ubiquitous in the Web2 world, from online and offline game points used to redeem rewards, to loyalty programs for chain brands such as Starbucks and Vipshop. The main idea is a reverse incentive for users to "earn more by consuming more," and when introduced into the Web3 world, it becomes an accumulation reward for "earning more by working more." Since the end of 2023, a batch of points reward gameplay has emerged in the Web3 world, from the Rainbow wallet rewarding users for using ETH to earn points, to the new L2 Blast plan in the NFT market Blur, which incentivizes users to transfer funds through Blast Points.
Why is the Web3 points reward gameplay so popular?
After the introduction of the points reward gameplay in the Web3 world, it combines with users' daily operations or rigid needs to create innovations, attracting new users and new capital. For example, Portal encourages users to participate in "commenting, retweeting, and liking content related to topics on Twitter" to earn points rewards. The more times this action is done and the wider the topic spreads, the more points can be earned, and ultimately more airdrop rewards can be exchanged. From the user's perspective, this is an operation that can be done by simply browsing Twitter daily, with low entry and operational requirements, and points can accumulate with more actions, providing immediate visible positive feedback for users. When this individual behavior has formed a certain scale and has a spreading effect, the hot trend will attract more users to participate in earning points, and the earlier participants will passively earn more points as the previous tweets gain more exposure. In this way, a spiral effect is formed, and for top players, the earnings from points can even be modeled as an explosive function with "unlimited" returns, which is the most attractive point - the "unlimited" returns for "earning more by working more."
In the future, when users successfully exchange the airdrop tokens, the more users hold the tokens, the more demand there will be for exchange and circulation, providing more liquidity to the overall market. However, it is more important to pay attention to the token economics, team strength, and operational planning of the project itself. This is the prerequisite for participating in any airdrop. Only projects recognized by the market are valuable, and it is worth our time and effort to participate in earning points for these projects. Next, we will share with you the selected must-join airdrop projects for 2024.
Project Sharing
1. KiloEx
KiloEx is a user-friendly perpetual contract DEX, focusing on risk management and capital efficiency, supporting asset types including cryptocurrencies, forex, and stocks. KiloEx itself is similar to GMX, a Perp DEX based on oracle pricing. Its core innovations include: stablecoin-neutral LP with automatic hedging, copy trading for single trades, and token economics that draw on current advanced mechanisms. Compared to mainstream Perp DEXs, LP with automatic hedging is more user-friendly for interest-earning users, while copy trading is more user-friendly for trading users.
Currently, there are 5 ways to earn points through trading activities:
- Check-in to earn points;
- Trade to earn points based on trading volume;
- Provide liquidity to earn points based on the amount;
- Referral commission;
- Earn OAT through special activities.
For specific activity rules, please refer to the official Gitbook: https://kiloex.gitbook.io/kiloex/airdrop-and-reward/kiloex-points-airdrop-program
2. Blur
Blur is an NFT market and aggregator designed for professional traders, with many innovative features. As a combination of a real-time NFT market and aggregator, it supports batch trading of NFTs and incurs zero royalty fees. Blur has announced the start of the third season airdrop, with 50% of the rewards distributed to BLUR token holders and 50% to the Blur community members. The third season points airdrop activity will end in May 2024.
The points acquisition strategy for the third season mainly consists of two parts:
Holder Points Plan: Deposit BLUR tokens to earn holder points, which can be withdrawn at any time. When Blast governance goes live in May 2024, rewards will be distributed based on the user's total holder points (holder points x multiplier). Users can earn 1 point per BLUR token held per hour. In addition, the multiplier starts at 1x and increases by 0.5x after the user makes the first deposit, and then increases monthly.
Blur Points Plan: Earn points through bidding, listing, and lending. Bidding and listing points apply to all collections and are issued at the same rate. Bidding with the highest "risk" can earn the majority of points. Lending points only apply to collections supported by the Blend protocol. The issuance rate of lending points is half that of bidding and listing points.
3. Blast
Blast, launched by the founder of Blur in late November 2023, is a Layer2 network that helps users earn income, an optimistic rollup compatible with EVM and with native income. Blast's income comes from Ethereum staking and RWA protocols, and the income from these decentralized protocols is automatically returned to Blast users. On Blast, users' balances will automatically compound and earn additional Blast rewards. The project raised $20 million as soon as it was launched, and the early experience activity is now officially live, with a TVL of $13.5 billion and over 100,000 users.
The main ways to earn Blast points are:
- Deposit ETH, USDC, Tether, stETH, WETH, DAI;
- Invite friends to form a team to earn more points and more chances to flip the lottery machine.
4. Kinza Finance
Kinza is a lending protocol built for the DeFi ecosystem, aiming to connect the demand and supply of liquidity to create the best on-chain money market. It is a protocol on the BNB chain and received funding from Binance Labs in August 2023. According to the token economics of the project, 5% is allocated for airdrops.
Kinza's points acquisition for airdrop strategy mainly consists of two parts:
Providing liquidity to the platform market. The longer the liquidity is maintained on the platform, the more points can be earned.
Additional airdrop: Visit the official website module in the image and copy the personal link. Each invited user will also receive an additional 10% airdrop.
5.TrendX
TrendX is a leading global AI-driven Web3 trend tracking and intelligent trading platform, which provides a comprehensive project discovery, trend analysis, primary investment, and secondary trading experience through AI-driven trend tracking and intelligent trading. On January 8th, TrendX announced a successful $1 million seed round financing. TrendX will also gradually launch the Launchpad function in the first half of 2024, as well as industry-leading AI trading features such as coin-to-coin aggregation trading, cross-chain aggregation trading, and AI trading assistants.
The latest airdrop plan released by TrendX on January 16th: 4% (40,000,000 tokens) of the official TrendX tokens will be used for early contributors' airdrops, with 2% being airdropped to users participating in governance and achieving a certain level of activity, and 2% being airdropped to users who use the trading function early (the trading function is expected to go live in Q1 2024). The airdrop will be completed in two rounds. The amount of the airdrop depends on the user's activity and contribution on the platform. Eligibility criteria for receiving the airdrop:
- Bind a Twitter account to the account
- Receive AlphaDAO test coins
- User activity score is not less than 1000 points. There are many ways to earn activity points, and the official website has compiled a task list:
The official token airdrop and listing will be launched from March to June 2024. For specific activity rules, please refer to the official Medium link: https://medium.com/@TrendX_official/%E5%85%B3%E4%BA%8Etrendx%E6%AD%A3%E5%BC%8F%E4%BB%A3%E5%B8%81%E7%A9%BA%E6%8A%95%E7%9A%84%E8%A7%84%E5%88%99%E8%AF%B4%E6%98%8E-6aa721932e92
6.Rainbow
Rainbow is a mobile wallet application that allows users to interact with decentralized applications on the Ethereum blockchain. It provides extensive support for a range of NFT markets, covering almost all popular markets, including OpenSea, Blur, Rarible, SudoSwap, and x2y2. Rainbow is a veteran infrastructure and has raised $19.5 million to date.
In December 2023, Rainbow launched a new points activity. Users on the Ethereum network will receive points, and users who have previously exchanged using MetaMask will receive points. Loyal Rainbow users will receive more points. Additionally, users who used the exchange function with MetaMask last year and import their MetaMask wallet into Rainbow can receive up to an additional 150,000 points.
For detailed operational guidance, please refer to: https://foresightnews.pro/article/detail/49221
7.BEVM
BEVM is a BTC Layer2 that uses BTC as Gas and is compatible with EVM. Its core goal is to expand the smart contract scene of Bitcoin, help BTC break free from the constraints of the non-Turing complete Bitcoin blockchain that does not support smart contracts, and allow BTC to build decentralized applications with BTC as the native Gas on this Layer 2.
From January 17th to February 17th, BEVM launched the second phase of the airdrop activity. Participants can earn points by participating in cross-chain, swap, and other activities.
Details: https://campaign.bevm.io/helsinki
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