TOKYO BEAST is a digital asset entertainment IP project primarily based on blockchain games, created by a Japanese team, and officially announced to the public in September 2023. On October 17, 2023, HashKey NFT, a subsidiary of HashKey Group, announced a partnership with TOKYO BEAST to support the project's development in the Chinese community.
TOKYO BEAST has garnered a lot of attention and praise from the community and users in the past one and a half months since its official website and Twitter account were made public. However, there have been relatively few related reports in the Chinese community, so friends in the Chinese community are not very familiar with the project. Taking this opportunity of the official announcement of the partnership, the HashKey NFT team invited the producer of TOKYO BEAST to discuss the questions of interest to everyone, hoping to help everyone have a more comprehensive and in-depth understanding of this project.
Q: First, could the producer of TOKYO BEAST give us a brief self-introduction?
A: Hello everyone, I am Naoki Motohashi, the producer of TOKYO BEAST. I am delighted to have this opportunity to introduce TOKYO BEAST to friends in the Chinese community. As a game producer, I have over 10 years of experience in the Japanese game industry, participating in the entire process of developing and operating multiple games.
Q: Can you briefly introduce what kind of project TOKYO BEAST is?
A: The story of TOKYO BEAST is set in 2123, 100 years in the future in Tokyo. In this world, the number of "Replicants," mechanical dolls, exceeds the human population and supports the world economy. The "BEAST" mechanical dolls are used to compete in a popular entertainment activity called "XENO-Karate."
TOKYO BEAST is a digital asset entertainment IP project. It is not just a Web3 game, but it aims to create the IP world of TOKYO BEAST through various modular projects, building an economic system exclusive to the token "TBZ."
We plan to release the following core modules by 2024.
"BASE": TOKYO BEAST's unique token "TBZ" economic model.
"FARM": A system for nurturing "BEAST" with NFT as the core data.
"TRIALS": A hero battle game full of dreams and romance.
"BETTING": A stimulating and fun match betting game.
Our team consists of members with rich industry experience who have participated in the production of well-known game projects in Japan. Our goal is to organically combine Web2 and Web3, creating a completely new entertainment experience for users. We will launch a high-quality project that represents "Made in Japan" to the global market.
Q: Can you tell us about the background of the project? Why did you want to create this project? What was the starting point? Can you share some interesting behind-the-scenes stories?
A: Projects like Axie Infinity and StepN, although they have achieved a certain level of success in the business sense, are often criticized for "lack of budget, lack of quality, lack of sincerity," and "just adding elements of Crypto to unrelated Web2 games," or being "speculative works abandoned by the operation team shortly after release" for most current blockchain games (of course, there have been some high-quality blockchain games recently). At the same time, as a team with rich experience in game development, we firmly believe that we can create a completely new and interesting game entertainment experience that Web2 cannot achieve but Web3 can.
I will introduce the game system of TOKYO BEAST in detail later. I believe the biggest feature of our project is that both players who want to experience the game in a Web2 manner and those who want to experience it in a Web3 manner can find their own gaming pleasure and immerse themselves in it. TOKYO BEAST provides the potential for a chain reaction between Web2 and Web3.
Q: Can you now introduce the gameplay of TOKYO BEAST? How is the completely new entertainment experience embodied?
A: BASE mainly implements the functionality for investing and consuming the exclusive token "TBZ" to be issued by TOKYO BEAST. Users can earn rewards by staking and locking TBZ, and use TBZ to purchase LUCKY TICKET NFT to participate in the weekly lottery, with the chance to win BEAST NFT.
FARM is the functionality for holding and nurturing the core NFT "BEAST NFT" of TOKYO BEAST. Through the "Breed" function, which can inherit the abilities and appearance of the parent, as well as randomly reshape genetic information and ability values, players can cultivate their own unique "BEAST," bringing a revolutionary impact on the game's power balance. In the game, "PROXY BEAST" serves as a copy of "BEAST NFT" and can be created without limit and used by players in battles. The more active these "PROXY BEAST" are in battles, the more rewards the "BEAST NFT" holders can receive. The honor proof of winning in battles also directly affects the value of "BEAST NFT."
TRIALS is a game system that allows players to battle and level up in "XENO-Karate" matches with their owned PROXY BEAST. The parties participating in the battles need to present a group of 4 BEAST. The battle mode is a strategic automatic turn-based system.
On weekdays, all players can freely compete in the arena and earn points. The top 20 players will compete in the weekend championship, and rewards will be distributed based on rankings. The key to winning the match lies in using one's own unique strategy, combining thousands of different types of BEAST, and seizing the opportunity to use "MOD," an item that enhances the status of BEAST.
The BETTING feature allows players to participate in betting on the outcome of the weekend championship of TRIALS. The betting chips are "T-CHIP" obtained for free when participating in TRIALS matches. If the match result is guessed correctly, players can earn tokens.
In this way, "token holders," "NFT holders," "game players," and "bettors" are organically combined and mutually influenced through the game mechanism of TOKYO BEAST, while each can also enjoy different pleasures and rewards.
Q: What differences do you think there are when producing Web3 games compared to Web2 games? What are your expectations for Web3 blockchain games? Or what kind of gaming experience do you think blockchain games should offer?
A: I think the biggest weakness of current Web3 blockchain games is that the player base is too small. It can also be said that for the general gaming audience, there is still a high barrier to entry in terms of owning and managing a personal wallet, and engaging in token and NFT transactions.
Overcoming this weakness will take time. What we want to do now is to simultaneously meet the needs of Web2 and Web3 players, allowing them to join the game together. To achieve this, we have designed and developed the NFT Proxy Model.
By using the PROXY BEAST (a copy of the BEAST NFT) to play the game, we can eliminate the problem that regular users face when starting a Web3 game, such as not having a wallet or needing to purchase initial NFTs, making it possible for many players who are not familiar with Web3 games to participate.
For NFT holders, the value of the BEAST NFT is determined by the activity of the PROXY BEAST in matches. Therefore, its value is not the common "lack of utility, only due to scarcity and popularity" seen in some NFT projects, but rather "due to the presence of a large number of players and activity in the game." The core value of the BEAST NFT will be supported by the "activity of TOKYO BEAST matches."
Furthermore, even without unlimited issuance of BEAST NFTs, it is still possible to allow an unlimited number of players to join the game. This helps to maintain its scarcity by controlling the issuance quantity of NFTs.
Q: Compared to other blockchain games, what do you think sets TOKYO BEAST apart? Or what kind of change do you want to bring to the current blockchain gaming industry through TOKYO BEAST?
A: As we mentioned earlier, TOKYO BEAST is not just a Web2 game or a Web3 game, but a completely new experience that arises from the organic combination of both. This is something that traditional Web2 or Web3 games do not possess. In particular, through the NFT Proxy Model and the mechanism of BETTING, TOKYO BEAST has a unique personality. We have already discussed the NFT Proxy Model, so I won't go into detail here.
Regarding BETTING, I believe that through this mechanism, we can cultivate super players and NFT holders who are passionate, enthusiastic, and have a sense of honor, which are difficult to find in Web2 games. BETTING allows every player to become a participant in the matches, rather than a bystander for whom the outcome is irrelevant. The super players entering the championship matches fight with the dreams and honor of the bettors. NFT holders with popular (powerful) BEAST NFTs will experience a sense of honor, and earn respect from other players, just like horse owners in horse racing.
Our goal is to create a community composed of super players and their supporters, a community that expects popular BEAST NFT holders to cultivate stronger BEASTs, and a community where popular BEASTs can also have their own fans. By meeting the different demands of community members, players can naturally develop love and loyalty for TOKYO BEAST. Ultimately, without affecting the gaming experience of Web2 and Web3, we aim to create new fun through the mutual influence between Web2 and Web3. This is the unique entertainment value that TOKYO BEAST aims to provide.
Q: After understanding your introduction, we have higher expectations for TOKYO BEAST. We would like to know where the project plans to be launched.
A: We will launch globally, including on PC and mobile platforms (App Store, Google Play, and Android APK). We will first complete the development of the English and Japanese versions.
Q: After the official announcement in September, what is the current focus of the team?
A: After the official announcement in September, our current focus is on how to make more Web3 users aware of TOKYO BEAST and start paying attention to us. Therefore, we are working hard to release the latest information through the official website and the official X account, and have opened the "Early Entry Campaign" for friends who have been following and supporting us. Participating in the campaign gives you the chance to receive Mystery Box NFTs of different levels, and by opening the Mystery Box, you can receive rewards such as NFTs or tokens. Holders of the Mystery Box NFTs will also receive certain privileges in the future. (Specific details will be announced around December, so stay tuned.)
Please follow our official X account for information about the "Early Entry Campaign" and the Mystery Box NFTs.
https://twitter.com/TOKYOBEAST_EN
https://medium.com/@TOKYOBEAST/early-entry-campaign-starts-2c7956cb7558
https://medium.com/@TOKYOBEAST/about-tb-mystery-box-cd6c4cec4da5
Q: What are the future plans for TOKYO BEAST? What surprises, fun, and experiences will the next stage bring to users? Please tell us about your future arrangements.
A: We will officially start operating the official Discord community in February next year. After that, we plan to sequentially complete the following module projects: 1. Launch of the BASE functionality and token listing on exchanges; 2. Launch of the FARM functionality and official NFT sales; 3. Official launch of the TRIAL and BETTING game functionalities.
After that, we also plan to add the following module projects:
- "FUSION": Production and release of BEAST NFTs in collaboration with popular NFTs, games, anime, and manga.
- "ITEMIZE": Production and sale of peripheral physical goods mainly consisting of trendy apparel that represents the TOKYO BEAST world view.
- "CARDS": Transformation of BEASTs into collectible and playable physical card games.
- "ANIMATION": Expansion of the TOKYO BEAST world, which cannot be fully presented in the TRIALS game, into film and television works.
- "PARTY": Large-scale offline events for live broadcasts of special TRIALS tournaments, as well as gatherings exclusively for NFT holders.
- "SPACE": Opening of a concept store that reflects the TOKYO BEAST world view. Collaboration with commercial spaces with high user affinity to operate physical stores.
Through these projects, we aim to realize the complete TOKYO BEAST IP world and enrich the usability of the TBZ token.
Q: As a gamer, everyone would like to know when they can play the game. And what preparations can be made now?
A: The game will not be released until 2024. At this stage, we hope everyone can follow our progress and participate in our "Early Entry Campaign" activity. Through the activity, you can have the chance to receive Mystery Boxes that may contain BEAST NFTs, and holders of the Mystery Boxes will also receive certain privileges in the future. (Specific details will be announced around December.)
Please pay attention and participate in our activities.
Q: Finally, what are your thoughts on establishing a partnership with HashKey NFT in the Chinese community? Especially, is there anything you would like to say to the players in the Chinese community?
A: It may be a bit difficult to reach most of the Web2 Chinese gamers at the moment, but the Chinese community is a strong presence in the Web3 world. In my impression, the Chinese community has many users who love Japanese games and anime IPs, and this is something to be happy and grateful for. I believe that the project we are working on will definitely attract your attention and love. We will continue to announce new information and activities in the future, so if you are interested in us, please follow and support us on X, and we will be very grateful.
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