Binance's chief marketing officer Rachel Conlan to leave the exchange

Eowyn Chen, former CEO of Trust Wallet, will serve as her interim replacement. What to know : Rachel Conlan, Binance’s chief marketing officer, will leave the company on June 15 after roughly three years helping to build the crypto exchange’s brand. Former Trust Wallet CEO Eowyn Chen will serve as Binance’s interim CMO, while Conlan stays on as an adviser to support the transition. Conlan’s departure comes amid a broader pullback in big-ticket crypto marketing, as other major firms scale back sponsorships and see senior marketing leaders exit.