在各位热情的读者的支持下,读币网推出的“读币看世界”访谈节目已经进展到了第十四期。
读币看世界是全球第一档,同时也是中国第一档,由海外区块链行业专家为中国投资者传授行业知识的节目。在过去几期节目中,读币看世界一直以线上活动的形式进行,在读币网旗下300多个社群进行同步传播。
本期读币看世界活动,我们就邀请到了全球最大的空投网站AirdropAlert的创始人莫滕.克里斯坦森,请他给我们讲述空投的道理。现在市场上有成千上万种空投活动,。作为一个普通的投资者,我们该怎样挑选最能带给我们最多经济效益的空投活动?克里斯坦森先生作为空投网站的创始人,自有他的一套方法论。
空投,是无数币圈小白熟悉币圈的第一步。通过刺激人性的贪婪,币圈将自己与财富这一名词捆绑起来,获取到了大量的共识。在李笑来发明了代币空投这一形式后,币圈才正式迈入高速发展期。此前数字货币虽然火,但却没有多少人了解。空投模式以免费发币的形式向世人普及了数字货币,在国内培养了一大批加密货币的粉丝。伴随着整个行情的高涨,那些最早进场撸羊毛而后买入的人赚到了最多。
随着时间的发展,行情日渐冷淡,币圈的空投活动不再像往日那样火爆。尽管如此,空投仍然是每一个项目方优先选择的宣传方式。想知道什么是好的空投活动,该如何挑选合适的空投,一切尽在本期访谈中。
访谈内容
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读币网专访记者
1、能否请您先和大家介绍下AirdropAlert以及您目前所做的工作,您是出于什么原因选择从事这项工作的?
克里斯滕坦先生
首先,感谢你们的专访以及那些对AirdropAlert.com长期支持的人。
我叫莫顿·克里斯滕森,是AirdropAlert.com的创始人兼CEO。AirdropAlert.com是世界上第一家专门收录各种空投的网站。我们开始做这个的原因也很简单,我们对“空投”(或者说是中国人喜欢说的“糖果”)的新定义非常的感兴趣。但是当时却没有关于此类信息的整合的地方。没有任何一家网站或者社交媒体对空投进行宣传,因此我们觉得有必要把“空投”这个概念传递给数字货币爱好者。随后我们很快召集了一批对区块链以及币空投有着相同信仰的人,开始组建AirdropAlert.com并将空投(糖果)的概念在各大社区进行普及。
读币网专访记者
2、 请问您是什么时候开始接触区块链的?您又是什么时候进入区块链行业的?请您跟我们分享一下您的经历吧!
克里斯滕坦先生
早在2013年,经由朋友的介绍我了解了区块链和比特币,但是我也没完全搞懂这些东西,但是我已经对他们开始感兴趣了。有一次我在MTgox买了第一枚数字加密货币,我就开始购买相关硬件去挖比特币和莱特币了。我开始了日内交易,套利交易并投资了一些区块链初。
我从2013年开始就在跟别人科普区块链,但是很多人还是对此感到怀疑,并不想在一项他们不了解的项目上冒风险。我们相信,空投是一座桥梁,连接了数字加密货币和大众。我们可以向我们的客户提供所有新手的流程以及犯类似的错误的经历而又不让他们冒着损失钱财的风险。如果你也想撸羊毛,你就一定要有个钱包,然后你就要了解是么是公钥什么是私钥。当他们拿到了糖果,他们就需要把币换成比特币或者以太坊,因此用户就可以用他们免费得来的币来完成他们的第一次交易,当他们完成交易以后他们就会寻找途径把那些比特币换成美元或者欧元,因此他们也要重复刚刚的流程。最后用户就能感受一个数字加密货币货币持有者要经历的大多数步骤并从中学到东西。对于我来说,这是向新人推广区块链的最好的方式了。我们的策略就是欢迎更多从事加密货币行业的人,如果这个领域发展了,我们的网站也会跟着发展。
读币网专访记者
3、能否透露一下您们的战略和业务是怎样规划的?
克里斯滕坦先生
我从2013年开始就在跟别人科普区块链,但是很多人还是对此感到怀疑,并不想在一项他们不了解的项目上冒风险。我们相信,空投是一座桥梁,连接了数字加密货币和大众。我们可以向我们的客户提供所有新手的流程以及犯类似的错误的经历而又不让他们冒着损失钱财的风险。如果你也想撸羊毛,你就一定要有个钱包,然后你就要了解是么是公钥什么是私钥。当他们拿到了糖果,他们就需要把币换成比特币或者以太坊,因此用户就可以用他们免费得来的币来完成他们的第一次交易,当他们完成交易以后他们就会寻找途径把那些比特币换成美元或者欧元,因此他们也要重复刚刚的流程。最后用户就能感受一个数字加密货币货币持有者要经历的大多数步骤并从中学到东西。对于我来说,这是向新人推广区块链的最好的方式了。我们的策略就是欢迎更多从事加密货币行业的人,如果这个领域发展了,我们的网站也会跟着发展。
读币网专访记者
4、您认为ICO的未来是什么样的?有第三方的数据显示,这几个月以来以太坊智能合约的数量创造了新低,ICO项目变得越来越少,这会如何影响到AirdropAlert?
克里斯滕坦先生
ICO正经历他们在发展中必须要经历的阶段。我觉得此次熊市就是一个区分好项目和“垃圾币”项目的绝佳时期。ICO融更少的资,你就得把更好的东西摆到台面上来吸引投资者。我觉得这对高成长性的项目是好事、回溯到2017年我们看到很多项目,就算没什么料也轻轻松松的筹到了很多钱。这是很可怕的情况!
通过空投来搭建社区对于许多项目来说任然是一个很重要的营销工具。目前大多数的ICO都用这种方法。但是我们认为这种情况在慢慢地向更多后ICO项目靠拢。我们通过对BRD的app用户进行空投组建了BRD社区,并在新空投出现的时候提醒用户。BRD在2017年成功的进行了ICO并融资四千万美元,然后在2018年又用过他们的APP进行空投以吸引用户,这种情况今后会慢慢成为主流。
读币网专访记者
5、每天都有很多币进行空投,但也有人说,未来大部分的加密货币将会消亡,只有少数几种数字货币生存下去。对此观点您怎么看?
克里斯滕坦先生
我同意这个观点。这就是为什么我们组建了一支尽责审查团队对每一个空投项目进行审查。(https://blogs.airdropalert.com/safe-crypto-airdrop/)我们的团队将审核所有的项目,并将合规、有成功机会的空投项目进行发布。这就会避免我们的用户去参加几百个没有价值的空投了。
读币网专访记者
6、有媒体报道说,以太坊上的DAPP的用户量很少,您认为专注于项目开发的区块链创业公司该如何提高真实用户量?创业公司该如何效率最大化地利用空投方法?
克里斯滕坦先生
吸引用户是一个转换的过程,你吸引了很多的用户到你的产品上,用空投来留住人,这里面只有一部分人会成为你产品的用户。对于dApp来说,他们要保证他们的王牌产品是客户友好型的,能帮用户解决问题的。因此我觉得你要确保你在吸引用户之前,保证你的产品是可用的。你的产品越好,你的用户转化率自然也就高了。
读币网专访记者
7、相比于其他网站,AirdropAlert的竞争力体现在哪些方面?
克里斯滕坦先生
我们最大的优势就是我们的用户面板。用户很轻易的就能登录并开始“撸羊毛”。我们也有其他的功能比如将你的以太坊钱包保存到你的个人资料中,这样你就能一键查看你的以太坊和其他币的余额。你很轻易就能看到你是不是已经成功“撸”到了羊毛。此外,作为第一家空投网站,我们对空投调查的经验是杠杠的。
我们致力于为我们的客户提供最有价值的空投项目。
我们的网站对于空投新手十分友好,提供新手教程,让新手能更快的对钱包、交易所、数字加密货币的使用有更好地了解。
读币网专访记者
8、目前区块链行业在全球都面临监管问题,您怎么看待这个问题?能否介绍一下AirdropAlert公司当地的监管政策?监管对您们的工作造成了什么样的影响?
克里斯滕坦先生
我觉得监管对于行业是很关键的。我们也在积极地拥抱监管并为此做准备。我们目前已经完成KYC流程。通常来说,荷兰政府对于那些积极地拥抱监管的企业家是非常好说话的。 虽然有点麻烦,但是我们正尽力的开设一个企业的银行账号,因为我们是一家区块链创业公司,即使我们不打算众筹任何的资金。我们不仅仅只是一家区块链项目的发布平台。我们尝试了很多的方法在银行开户,如果市场接受了监管,对于跟我们面临相同困境的企业来说都是好事。
读币网专访记者
9、目前“区块链泡沫”频频出现,区块链存在过度炒作的情况,据预计,区块链会有一段时间的不稳定性、投机性和滥用,你所了解到关于区块链的最疯狂的想法或说法是怎样的?
克里斯滕坦先生
这还是个非常年轻的市场。我们认为在市场稳定之前我们还要经历几次牛市熊市。我见过很多疯狂的想法,其中之一就是类似Uber之类的飞行出租车类APP。现在的技术还没有支持飞行汽车,监管也不明朗、空中交通的控制、基础设施的控制都是你在推出落地新项目之前必须经历的。
读币网专访记者
10、在您的观察中,区块链发展到今天有没有比较成熟的盈利模式/商业模式?普通用户从个人投资角度,应该从哪几个维度判断区块链项目的价值、真实度?
我不能给你们提供任何投资建议或者指引。你们需要自己研究这个或者去找研究这个的相关机构进行咨询。
读币网专访记者
11、SEC迟迟不通过比特币ETF的申请,您认为比特币ETF将会在什么时候获准通过?还是说比特币ETF永远也不可能通过了?为什么?
克里斯滕坦先生
我认为这种衍生品已经开始朝着正确的道路踏出了第一步。最有可能的就是在SEC批准比特币ETF之前,一些监管项目会相应的改变,但是这些改变是什么,我也不敢妄下定论。
读币网专访记者
12、现在有一个流行说法,认为比特币会是其他加密货币锚定的货币,起到数字黄金的功能,您怎么看比特币的长期价值?它还有继续上涨的空间吗?
克里斯滕坦先生
我认为比特币找准了定位,成为了“保值物”,就像黄金那样。我深信在未来数字加密货币和区块链会大规模的应用,因此我的看法会有偏见。我相信比特币会上涨,比今天更值钱。我觉得一旦比特币的价格达到了之前的高位,其价格很快就会涨到100,000美元。
读币网专访记者
13、目前中国等许多国家都不允许ICO的存在,那么这些国家的政策是否会影响到AirdropAlert?
克里斯滕坦先生
现在我们的访客来自全球200多个国家,中国是一个大国,但是我们能从中国获得的用户有限,因此目前来说还是没有怎么影响我们的。对于那些通过我们来进行空投的客户来说,我们会提供GEO block地区的监管政策确保我们的客户不会受此牵连。
读币网专访记者
14、区块链技术与应用的发展,肯定会涉及到一些暗网黑市交易以及色情博彩这类很多国家禁止的行业,区块链技术开发者该如何把握自己的正义边界呢?
克里斯滕坦先生
科学技术并不鼓励这些东西,人类对这些东西有需求,自然就会有人做这些生意。这些东西会在区块链之前消失,而这些东西还将存在1000年。
读币网专访记者
15、非常感谢您接受我们的采访。采访快结束了,您有什么话想跟中国的粉丝说的吗?
克里斯滕坦先生
我们团队中有两个讲中文的人,最近我们开设了微信和QQ频道的空投社区。感兴趣可以加入:https://cdn.airdropalert.com/images/wechat.png
Content of interviews
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dubiwang
1.Please introduce your current venture and your job. Can you tell us the reason why you chose this job?
Morten
First of all, thank you for this interview. We appreciate the interest we are receiving in our platform and business.
My name is Morten Christensen, Founder & CEO of AirdropAlert.com the first Airdrop aggregator in the world. We started our business for the most simple reason, we were very excited about the new concept of Airdrops (or candy how the Chinese like to call it)
and there was no source of information out there. Not one website or social media promoted airdrops and we felt the need to help bring this concept to crypto enthusiast. We quickly gathered some people who shared our passion for blockchain technology and airdrops
and started building the platform and bringing awareness to the community about airdrops & candy.
dubiwang
2.When did you get to know blockchain and when were you engaged in blockchain? Please share your experience with us.
Morten
I got introduced to Blockchain and Bitcoin early 2013 through a friend. I did not understand it completely, but I got interested enough to start experimenting with it. Once I purchased my first coins on MTgox, i started buying hardware
to mine Bitcoins & Litecoins. Once my technical knowledge improved I started day trading, arbitrage trading and got involved with a few Blockchain start-ups. In the crazy bull market of 2017 I started investing in ICO's. I can say
I have a wide and "long" experience in Blockchain.
dubiwang
3.Can you tell us what are your strategic and business plans?
Morten
I have been explaining Blockchain to people since 2013 and I find that most people are confused, and do not want to risk their money in a technology they don't understand. We believe airdrops are the gateway to bring crypto to
the masses. Our users can go through all the beginner steps and possible errors, without risking their own money. If you want to participate in an airdrop, you have to own a wallet. So a user needs to create a wallet and learn what
public & private keys are. Once they receive an airdrop, they need to find an exchange to change that to Bitcoin or Ethereum. So a user goes through the steps of making their transaction & first trade, with a token they received for free.Once they completed
their first trade, they need to find a way to convert those Bitcoins to USD or Euro, so they will need to go through those steps as well. In the end a user has gone through most steps a crypto user have to learn. For me, that is the
best way to introduce new people to this awesome technology. So our strategy is to welcome people into crypto and grow this space, and if they space grows so do we.
dubiwang
4.What do you think the future of ICO? According to third party data, the number of contracts, created by Ethereum hit a several-month low. ICO is less and less. How would it affect AirdropAlert?
Morten
ICO's are going through a phase that they have to grow up. I think this bear market is a perfect time to differentiate between quality projects and "shitcoins". ICO raise less money, so you have to bring more quality to the table to
attract investors. I think this is great for the long term growth of crypto. Back in 2017 we saw many projects, without any fundamentals, raise a lot of money. This was a scary situation and was not sustainable.
Airdrops are still a vital marketing tool to build communities for projects. Currently this is mostly used by ICO's, but we believe this will shift more to post-ICO projects. We grew the BRD community by airdropping to the BRD app, which
had a new release at the time of the airdrop. They conducted a successful ICO in 2017 and raised over 40 Million USD and did an airdrop in 2018 to attract users to their app. That will be the shift in airdrops we will see moving forward.
dubiwang
5.Crypto airdrop happens every day, however, some people believe that only few cryptocurrencies can survive and most of them will eventually die out. May I have your opinion about it?
Morten
We agree with that. That's why we assembled a due diligence team (https://blogs.airdropalert.com/safe-crypto-airdrop/) to inspect each airdrop out there. Our team reviews all the project and we publish the ones we find legitimate and with a decent chance of succeeding. This way we can avoid our users joining hundreds of worthless airdrops.
dubiwang
6.It is reported that the number of Ethereum dApp user is not as many as expected. How to attract as many users as possible in your opinions, for those blockchain startups, which are dedicated to developing blockchain technology? How to make the best use of crypto airdrop for blockchain startups?
Morten
Getting users is all about conversions. You introduce as many people as you can to a product, you airdrop the tokens on the platform itself and a certain % of the people will become users. For dApps they have to make sure their MVP is
already user friendly and has to solve a problem for the user. If you airdrop on a dApp that is difficult to use, why would a user continue using the dApp? So the easy answer is, make sure your product is ready to be used before you
attract users. The better your product is, the higher your conversions will be.
dubiwang
7.Compared with other website, what are the advantages of AirdropAlert?
Morten
Our biggest advantage is our user dashboard. Users can log in and have an easy airdrop experience when joining airdrops. We have other functions available, like storing your ETH wallet in your profile which allows you to see your ETH and token balance in 1 click. So it is extremely easy to track if you received airdrops or not. Furthermore, as the first airdrop website we have the most experience researching airdrops. We try to find the quality airdrops out there to present to our users.
We are a great platform for airdrop beginners, with our beginner guides on wallets, exchanges , crypto usage and customer support.
dubiwang
8.Blockchain is facing regulation globally now, may I have your opinion about this? Can you briefly introduce the regulation policy in Netherlands? How does the regulation in Netherlands affect your business?
Morten
I believe regulation is the key to mass adaption. So we are embracing regulations and preparing for them, by implementing KYC and verifying clients we work with. In general, the Dutch government is very open to discuss issues with entrepreneurs who want to prepare for future regulations. It is kind of silly, but we struggled opening a corporate bank account because we are a blockchain start up. Even though we are not raising any funds. We are merely a platform for exposure of blockchain projects. Still it took us many tries at different banks to open an account. If the market gets regulated, it will open doors for a lot of entrepreneurs which is needed to grow this space we all love.
dubiwang
9.Blockchain foam has been usually seen recently as it has been over-speculated. It is estimated, blockchain will have been unstable, speculative and abusive. What is the craziest idea have you ever heard?
Morten
It is still a very young market. We believe we will see a few more bull and bear markets before it stabilizes. I have seen a few crazy idea's, one of them was an Uber type app for drone taxi's. Not only is the technology not ready to have flying cars, the amount of regulatory changes, air control traffic, infrastructure changes you will have to go through before you can launch an actual working product are insane.
dubiwang
10.According to your experience, are there any mature profit model or business model. For individual investors, from which dimension should they evaluate a project?
Morten
I cannot give investment advice or general guide lines for it. Simply do your own research or find parties who do this research for you.
dubiwang
11.SEC has not approved the application of bitcoin ETF. In your opinions, when bitcoin ETF will be approved or it won’t be approved? Why?
Morten
I think that the derivatives are already a step in the right direction. Most likely some regulatory changes need to be implemented before the SEC will approve ETF's, what these changes exactly need to be I can't speculate on.
dubiwang
12.Some people believe that bitcoin is anchoring currency like gold. May I have your opinion about the value of bitcoin? Can bitcoin keep rising?
Morten
I also believe Bitcoin found a good use case as a "store of value", like gold. I strongly believe cryptocurrency and blockchain will be mass adopted in the future, so my opinion is highly biased. With that being said, yes I believe Bitcoin will become much more value as it is today. I think once we hit the previous high, we will quickly surge to $100k per Bitcoin.
dubiwang
13.ICO is illegal in countries like China, can the policy in these countries affect AirdropAlert?
Morten
We have a worldwide reach with visitors of 200 countries. China is a big country, but the users we get from China are limited. So right now it does not affect us. For clients who conduct airdrops through us we offer to GEO block regions with strict regulations, so our clients are also not affected.
dubiwang
14.The development of blockchain, to some extends, encourages dark web transaction, gambling and pornography. How to regulate them for blockchain developers?
Morten
Technology does not encourage these things. Humans have the need for these things, and they find way's to do it. All of these things excised way before blockchain and will exist 1000 years from now as well.
dubiwang
15.We appreciate it that you can participate in the interview. Do you have anything else to share with our Chinese audience?
Morten
We have 2 native Chinese speakers working in our team and we recently opened a Wechat and QQ channel to inform the Chinese community of airdrops. Feel free to join one of them: https://cdn.airdropalert.com/images/wechat.png
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