Memes allow ordinary people to understand without much learning, find a sense of belonging, resonate, place quick bets, see results fast, and even have a chance to get rich overnight. Learning itself goes against human nature, and so does delaying gratification. If you can get rich without learning or waiting, who could resist jumping in for some fun? It’s like how we all know scrolling through Douyin is just brainless entertainment with no substance, but who can resist swiping a couple of times? Before, even the simplest English tickers were still a barrier for most ordinary Chinese people who aren’t good at English. Now, with Chinese tickers, the barrier to entry for the broader audience has been completely removed. @nina_rong has figured it out now too. @BNBCHAIN needs serious, solid projects, but the only thing that can quickly stir up public emotions is Memes. There’s no need to reject them—embrace diversity and inclusivity.