From signing a contract, deleting a tweet, to re-adding the link to his bio, http://Pump.fun and trader Kimchi have experienced a rollercoaster week. Kimchi (@kimchi1x) gained popularity through lifestyle content and his "Trump makes a fortune" persona. Around October 20th, http://Pump.fun signed him as a creative partner, with co-founder Alon (@a1lon9) calling him "the first trader to truly bridge the gap between crypto and pop culture." Kimchi then took on the promotion, and his bio included http://Pump.fun. On October 22nd, someone created a wallet, deposited funds, and minted a new coin, Project Kimchi. Kimchi's account subsequently posted a street view poster with a QR code pointing to this coin. After Alon retweeted it, its market capitalization surged to approximately $14 million to $15 million. Approximately two minutes later, Alon unfollowed the post, the original post was deleted, and http://Pump.fun was removed from Kimchi's bio. The coin subsequently fell by over 95% from its peak. Some speculated it was a hack, while others called it a pump-and-dump scheme. Lookonchain and others mentioned that a suspected linked address received a large amount of tokens, but the cause and whether it was a sell-off remained undetermined. None of the three parties—Kimchi, Alon, and http://Pump.fun—provided a complete explanation. Around 4:10 AM on October 26th, the story took another turn! On X, it was discovered that Kimchi had put @pumpfun back in his bio. Another coin with the same name, Kimchi (Aura Final Boss), subsequently surged from approximately $6 million to approximately $14-15 million before falling back. As of this writing, his bio still contains @pumpfun. Why was it deleted and then put back? Was the poster posted due to a hacked account or by the account holder? The community is awaiting a definitive answer.