More and more people are paying attention to NEAR. Previously, NEAR's core business was selling block space, attracting projects to issue tokens, develop applications, and relying on Gas fees and staking to support token value. The problem is, there are too many similar blockchains, and no matter how high the performance, it's hard to build a real competitive edge. Now, NEAR is shifting towards being a 'multi-chain infrastructure.' It’s no longer fixated on pulling users and funds onto the NEAR chain but instead focuses on helping different blockchains with account management, transaction matching, cross-chain settlement, and private execution. What's even more important is that product revenue has already started being used to buy back NEAR, meaning business growth can finally translate into token value. So, NEAR's biggest change isn’t in its technical specs but in its business model. It used to compete with all other blockchains for users, but now it’s trying to become the service provider behind all chains. Whether this path will work out remains to be seen, but at least it’s no longer relying on the narrative of the last cycle to stay relevant.