A self regulatory organization (SRO) is a reasonable-ish idea - but it often comes with the government also regulating (classic dual system which is common in financial services). So it often doesn't prevent the government regulation. So you end up needing approval from both the SRO and the government regulator (in each country) instead of just one. I think if I was in their shoes (frontier labs), I would argue this is just like the software industry and it doesn't need an SRO or government regulator. It's difficult to point to some massive harm that has been done, where a victim could not be compensated, so why design regulation around a hypothetical problem. The existing laws which prevent fraud, award damages when victims are harmed (tort), UDAP Laws (Unfair and Deceptive Acts and Practices) etc provide broad protections if one of the frontier labs issues a model that does harm. Not to mention loss of revenue - companies and consumers don't want to use a model that is dangerous. I'd say they are already very well incentivized to be responsible actors, and have done so.(Brian Armstrong)