Solana launchpad Pump.fun has matured into a next-generation livestreaming service, looking to rival titans of the industry like Twitch, Kick, and YouTube. Now, the platform is sponsoring streamers, paying viewers to post viral clips on social media—and the meme coin makers are getting creative.
Pump.fun users can launch their own Solana meme coin, open up a livestream, and hope their actions pump the value of the crypto token. Recent streams have been big and bold, while remaining safe—following a stream of controversial streams on the platform last year.
Last week, one meme coin creator raced across all 50 U.S. states in record time while livestreaming the whole adventure. Before that, pseudonymous social media personality Gainzy livestreamed from a bomb shelter in Israel as war broke out in the Middle East.
This week, it appears the madness is ramping up again. Here are three prominent streams that may be worth tuning in for.
You may now kiss the dev
Glen, a purported 60-year-old man, claims to be getting married to his partner of 34 years, Karen, on a Pump.fun livestream on Saturday.
“We still to this day can’t afford a real wedding. The family, the community on Pump.fun, and the good people out there have offered to marry us on livestream on Pump.fun,” Glen said to his 20 viewers. “From the heart, thank you Pump.fun for making this possible.”
The meme coin dev said that he will be wearing a tuxedo, with his soon-to-be wife wearing a dress, and he will have a real ring to tie it all together. Pump.fun co-founder Alon Cohen told Decrypt that Glen is paying for all of this via the creator revenue fees accumulated since his token’s launch earlier this month.
His token, Pumps Gone Crazy (PGC), peaked at a $1.15 million market cap on Friday, but has since fallen to $518,000 despite a 67% spike following the announcement of his wedding.
Pumpfunpumpfunpumpfun
A man in Kyiv, Ukraine is attempting to say Pump.fun one million times on-stream. Why? Simply, he believes in the future of Pump.fun… and thought it was just a funny idea.
Ricken, who did not give Decrypt his full name, claims he has been sitting in front of the camera for 14 to 16 hours every day, actively saying Pump.fun for approximately 12 hours each stream since Friday. He said that he is a freelance video editor who made enough money to take a week off to commit to the challenge.
At the time of writing, he has just surpassed 300,000 times saying “pumpfun.” Ricken claims he is saying the launchpad’s name at an average of 67,777 times a day. At this pace, he is likely to hit his target by the morning of Friday, July 4.
“It’s starting to feel like a weird cultural moment for Pump streams in general,” Ricken told Decrypt. “It started as ‘would be funny if someone actually went through with it,’ but became way more than that.”
Ricken claims to have locked all of his tokens until July 1st, and is only profiting via the creator revenue sharing model Pump.fun recently added. His token 1MIL peaked at a $1.43 million market cap on Saturday but has since fallen to $330,000.
Bros being bros
Pseudonymous crypto influencer SolJakey is hosting a house of up-and-coming influencers all with meme coins attached, in a wacky crypto-infused reality show.
Basedd House currently has five influencers at the crib, after Donnie was eliminated two weeks ago due to his meme coin being at the lowest market cap. Others are able to apply to enter the house, with the requirement of launching a token to climb the leaderboard and join the fray.
The frat-bro, “Jackass”-inspired content house has produced tons of viral clips in the three weeks since its inception. The gang have taken on goofy challenges, recorded public skits, and even adopted a chicken. Fan-favorite Iseem literally pooped his pants on livestream on Monday.
“I think Basedd House shows the evolution of not only Pump.fun, but the idea of creator capital markets, and provides a direct incentive on why a creator that is not crypto-native can utilize crypto to their benefit,” SolJakey told Decrypt.
He explained that influencers are able to monetize their tokens through the creator revenue sharing feature, and thus no longer have to dump tokens on their fans to make a profit.
Jakey believes that Basedd House is a proof-of-concept that influencers can create tokens that pump based on how viral and enjoyable their content is. Plus, it gives fans a more direct way of interacting with their favorite content creators by investing in them, rather than simply donating.
Iseem, who has the largest token at the Basedd House, has made $1,330 from creator revenue rewards over the two weeks since it launched, according to Pump.fun. The token currently sits at a $227,000 market cap.
Jakey told Decrypt that Basedd House is sponsored by Pump.fun, which provided the team with a budget to fund the entire concept.
Over the coming week, Jakey said, the Basedd House will introduce a new member, do its first livestream for the Basedd House token, and roll out a website dedicated to new creators and tokens in the creator capital markets sphere.
Pump.fun livestreams are heating up and getting more professional too, with multiple streamers thanking the creator revenue feature for enabling their plans—and in some cases, it appears, the launchpad is supporting the project directly.
Edited by Andrew Hayward
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