Crypto exchange Binance announced the relaunch of Binance Connect on Friday, unveiling a significantly expanded fiat-to-crypto service formerly known as Bifinity. Initially introduced in 2022 as a standalone platform, Bifinity has been rebranded and fully integrated into the Binance ecosystem, allowing users to conduct fiat-to-crypto transactions directly through their Binance accounts and defi wallets like Trust Wallet.

The exchange detailed:

Binance Connect supports over 100 fiat currencies, 300 cryptocurrencies, and 300 payment methods, ensuring users across the globe can access a diverse range of transaction options.

Binance Connect aims to become a leading fiat on-and-off ramp for Web3, bridging traditional finance and digital assets for users worldwide.

Designed to reduce technical barriers, the platform offers competitive pricing and zero long-term commitments, enabling Web3 developers to explore fiat-to-crypto integration with minimal financial risk. By leveraging Binance’s established market position and liquidity, the service provides favorable rates and easier integration, supporting a range of Web3 applications, including gaming platforms, digital wallets, and decentralized apps.

As Binance positions Binance Connect to catalyze Web3 adoption, the company emphasized:

Binance Connect is not just a tool for transactions — it’s a solution contributing to the broader adoption of digital assets. With the relaunch, Binance reaffirms its commitment to innovation, making crypto transactions simpler, safer, and more accessible for Web3 users worldwide.

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