Solana's minimalist marketing strategy: give money, pump the market

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1 year ago

These days, everyone is rushing into Solana's "Tugou" (土狗), making the old-timers in the coin circle sigh at the decline of the industry:

In 2017, ICOs required writing white papers, roadshows, and drawing pie charts.

In 2021, "Tugou" (土狗) needs to have an official website, operate on Twitter (TW), and Telegram (TG).

This year, you just need to provide an address and money will come in. Before the opening, you don't even know what it's called.

Solana's minimalist marketing: money, pulling up

01. Bome starts the "Tugou" (土狗) entrepreneurial craze

The story begins with this tweet:

Solana's minimalist marketing: money, pulling up

This tweet was sent on March 13th, when the price of Ethereum was $4,000, and everyone was focused on the Constantinople upgrade.

Solana's minimalist marketing: money, pulling up

Then BOME came out with such a market, and within two days, it went straight to Binance.

A bunch of friends who play inscriptions sighed: "In two days, it covered half a year's road for Rats."

02. Constantinople upgraded Solana

The subsequent story became even more absurd, with various experts coming out to issue coins. According to incomplete statistics, it's like this:

Solana's minimalist marketing: money, pulling up

The VT guru of the Rat community also came out to launch a project for BNB, raising a scale of one billion dollars in no time:

Solana's minimalist marketing: money, pulling up

After this series of operations, newcomers in the past two years were completely bewildered:

Solana's minimalist marketing: money, pulling up

From the replies, it seems that the old-timers in the coin circle are also completely bewildered:

Solana's minimalist marketing: money, pulling up

03. The dragon that rushed out by mistake

The dragon of Solana has always been Bome, until it was replaced by Slerf at noon today. Slerf, this token, is even more exaggerated:

Solana's minimalist marketing: money, pulling up

The project team made a mistake and destroyed all the tokens to be airdropped, and then cried directly in the Space.

However, there was a new climax in the development of the situation:

Solana's minimalist marketing: money, pulling up

Solana's minimalist marketing: money, pulling up

04. Let's see if the regular army will join Solana

After all this operation, Solana has risen to the top of the list of most active on the entire web:

Solana's minimalist marketing: money, pulling up

At the same time, Solana's coin price has been rising all the way:

Solana's minimalist marketing: money, pulling up

With the meme hype, it's almost time for the regular army of Solana's ecosystem to step up:

Solana's minimalist marketing: money, pulling up

In fact, in the past few months, the meme in the Ethereum ecosystem has already been hot, with tokens like Troll/Trump rushing to a scale of over a billion, and Pepe also skyrocketing tenfold.

It's just that the gas fees on the Ethereum main chain are too high, reaching a point where a single gas fee exceeds $100.

This outbreak of memes in the Solana ecosystem has allowed everyone to experience what a high-performance network is like.

05. Will SBF regain the market it lost?

Speaking of the Solana ecosystem, it's actually been a bit of a bumpy road:

SBF played a decisive role in Solana's rise. SBF not only invested in Solana but also led his team to develop the Serum project based on Solana, greatly increasing Solana's visibility and legitimacy. It was even rumored later that 70% of Solana's TVL was supported by SBF's team alone.

When Solana was in SBF's hands, it was known to create miracles through pulling up, and the wealth effect is the best marketing tool.

So, behind this recent wave of "Tugou" (土狗) craze, there is also a faint hint of official support from Solana.

Despite the subsequent collapse of FTX and the significant price fluctuations, it seems that SBF's love for Solana is genuine:

Solana's minimalist marketing: money, pulling up

If even the prison guard who imprisoned himself is cut, then he might really be tired of living, right?

In addition, Solana still has some substance, using its own invented combination of Proof of Stake (PoS) and Proof of History (PoH). For more details on the technical aspects, you can search for them yourself.

I'm going to continue rushing into "Tugou" (土狗), bye~

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