Ethereum is transitioning from mechanism exploration to a norm of wealth allocation.

On September 2, according to BlockBeats, Alibaba founder Jack Ma indirectly holds about 11.15% of the company through Yunfeng Financial, which has cumulatively purchased 10,000 ETH in the public market, with a total investment cost of approximately $44 million. The purchased ETH is classified as the group's "investment assets."

This is not the first time a Chinese company has publicly purchased cryptocurrency. As early as 2021, the Hong Kong-listed tech company Meitu made its first foray into digital assets through its subsidiary, with a portfolio that included 15,000 ETH (approximately $22.1 million) and 379 BTC (nearly $17.9 million). It later exited between the end of 2024 and early 2025, successfully doubling its net profit. Now, a heavyweight figure in China's tech industry has once again indirectly included crypto assets in corporate reserves, reflecting a new attitude of mainstream capital towards digital currency asset allocation.

Ethereum's Market Performance Gradually Improves: High Price Trends Expected to Continue

Meanwhile, Ethereum's recent market performance has been impressive and is gradually strengthening. According to CoinMarketCap data, as of early September 2025, Ethereum has seen a cumulative increase of 25% from its mid-year low to its high, peaking at around $4,956. The current trading price has retraced to about $4,430, with a market capitalization of $533.2 billion. Multiple institutions expect that, driven by ETF inflows, increased institutional holdings, and favorable regulations, ETH is likely to continue its upward trend within the year.

Additionally, although Bitcoin's short-term performance is weak, large funds are flowing from BTC to ETH, and Ethereum is welcoming its own "institutional bull market." What most people anticipate is that Ethereum's "bull market" performance will ultimately lead to a widespread rally in altcoins.

Holding Ethereum, Participating in Huobi to Earn Coins: Nationwide Celebration to Earn Coins, with ETH Annual Subsidies Up to 6%

As a leading one-stop crypto asset trading platform, Huobi HTX has been committed to building a diversified product system for returns. Its coin-earning section offers users the dual advantages of "withdrawable at any time + significantly higher than traditional returns," covering stablecoins, mainstream crypto assets for simple coin earning, and advanced financial structured products. It frequently launches coin-earning interest rate activities, including Ethereum, with even higher annual returns. Huobi's coin-earning platform is the preferred choice for retail financial users to access crypto asset savings/appreciation services.

Currently, Huobi HTX's 12th anniversary celebration "Nationwide Celebration to Earn Coins Day" event has begun, where all users who purchase designated mainstream coins can enjoy airdrop interest rate coupons, with a maximum of 12% interest rate coupons available, and ETH's annual yield subsidy reaching up to 6%. In addition, Huobi HTX provides stable earning channels for Ethereum holders through simple coin earning, structured products, or ETH Staking (such as ETH2.0), supporting low entry thresholds and flexible redemptions, allowing ETH holders to participate in staking and earn annual returns. This is suitable for both long-term ETH holders and short-term participants, balancing returns and liquidity.

At the same time, Huobi's coin-earning recently provided interest rate subsidies for several stablecoin products, with yields as high as 10-20%, far exceeding traditional bank savings or U.S. Treasury yields; USDT, USDC, USD1, USDD, etc., are included, and first-time users of the platform also have the chance to receive a limited-time benefit of 100% APY.

With the platform's 12th birthday approaching, the rapidly developing Huobi HTX is committed to giving back to global users with more competitive products. The interest subsidies from Huobi's coin-earning come from the platform's strategic investments and group resource support, aimed at continuously enhancing user experience and trading activity. Currently, Huobi HTX has updated the Merkle Tree Asset Reserve Proof (PoR) data for 35 consecutive months, continuously disclosing the platform's asset reserve situation, with funding transparency leading the industry. With robust profitability and reliable security support, Huobi HTX is fully capable of providing ongoing subsidies with confidence.

Buy Buy Buy: Is Jack Ma Buying High or Strategically Bottom-Fishing?

This time, from Jack Ma's purchase of ETH through Yunfeng Financial to Ethereum's strong market performance, the following trends can be observed:

● Institutional Attitude Shift: Key figures and companies are allocating part of their assets to Ethereum, highlighting its strategic position among diverse assets;

● Positive Price Phase: Ethereum has recently surged rapidly, and multiple institutions expect further upward potential in the future.

From Jack Ma to ordinary users participating, Ethereum is transitioning from mechanism exploration to a norm of wealth allocation. Huobi's coin-earning provides users with a diversified crypto investment portfolio with low entry barriers, flexible participation, and high yield rewards, allowing small and medium investors to also participate in the appreciation of crypto assets. Users can always pay attention to the platform dynamics of Huobi HTX and invest in crypto assets rationally.

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