Trump will personally issue a Bitcoin ETF.

CN
6 months ago

The company under the name TMTG has applied to register brand names related to the Bitcoin Plus ETF, planning to launch them starting this year.

Written by: Bowen, Bailu Salon

On February 5, 2025, according to GblobeNewswire, Trump Media and Technology Group Corp. (hereinafter referred to as TMTG) announced that the company has applied to register brand names related to its ETF and SMA, planning to launch these products starting this year.

The trademark names include Truth.Fi Bitcoin Plus ETF and Truth.Fi Bitcoin Plus SMA. Trump will become the first U.S. president to issue a Bitcoin ETF.

01 TMTG

TMTG was established in 2021 with the aim of challenging the suppression of free speech by big tech companies and promoting free expression and an open internet. The company operates the social media platform Truth Social, the streaming service Truth+, and Truth.Fi, which covers financial services and fintech.

The Trump family is the actual controller of TMTG, with Donald Trump himself serving as the main shareholder and decision-maker, playing an important role in the company's development. The previously popular $TRUMP coin was first announced on the media platform Truth Social.

For more details, refer to: U.S. President Trump's Coin Surges 1250%, A New Era of Legitimacy for Bitcoin in the Global Virtual Economy

According to the announcement, the registered trademarks applied for by TMTG include:

  • Truth.Fi Made in America ETF

  • Truth.Fi Made in America SMA

  • Truth.Fi US Energy Independence ETF

  • Truth.Fi US Energy Independence SMA

  • Truth.Fi Bitcoin Plus ETF

  • Truth.Fi Bitcoin Plus SMA

02 Yorkville Serves as Registered Investment Advisor

TMTG has signed a service agreement and a licensing agreement with an affiliate of Yorkville Advisors, based in New Jersey. Upon obtaining the necessary approvals, Yorkville will serve as the registered investment advisor for the new financial instruments, responsible for product construction and guiding them through the regulatory process. The proposed Truth.Fi fund will make an initial investment of up to $250 million, with Charles Schwab as the custodian.

TMTG CEO and Chairman Devin Nunes stated, "Our goal is to provide investors with a way to invest in American energy, manufacturing, and other businesses that can serve as competitive alternatives to the 'woke funds' and de-banking issues prevalent in the market.

We are exploring various ways to differentiate our products, including strategies related to Bitcoin. We will continue to optimize our planned product lineup to create investment options that best align with the 'America First' principle."

Yorkville President Mark Angelo stated, "Yorkville is excited to take this critical step with TMTG to jointly develop 'America First' investment tools. We highly value our position as TMTG's strategic financial partner and are proud to join the innovative efforts of Truth.Fi."

Bloomberg Industry Research Senior ETF Analyst Eric Balchunas stated that TMTG's Bitcoin ETF may not attract the same interest as those from companies like BlackRock, but it still holds significant importance.

"Despite Trump's brand, these projects may be insignificant in terms of asset accumulation compared to IBIT, FBTC, etc. That said, the mere fact that they are launching this project adds substance to the mainstream narrative, which is important."

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