[Nvidia CEO Jensen Huang Hired Crisis PR Firm a Year Ago; Specializes in Handling Sex Scandals for Celebrities] Beating AI News reports that, according to two sources familiar with the matter, Nvidia CEO Jensen Huang began working with crisis PR firm Heller as early as October 2025, more than a year before his public admission of an extramarital affair on November 8th. This PR firm has a unique background. Founder Risa Heller specializes in helping celebrities embroiled in scandals, particularly adept at handling allegations of sexual misconduct. She has provided PR services to former U.S. congressmen, renowned chefs, and authors involved in sex scandals, and also handles general corporate PR cases. The sources say that Heller was initially thought to primarily handle Huang's personal affairs, including family philanthropic activities. The team frequently communicated with Huang and his daughter, Madison Huang, who currently serves as Nvidia's Director of Product Marketing. On October 9, 2025, *The New York Times* investigated Nvidia's business dealings with Singaporean data center company Megaspeed and revealed a close relationship between Jensen Huang (Huang Renxun) and Megaspeed executive Huang Le. This report greatly alarmed Nvidia's top management, and Huang himself was unhappy with the report. At the end of that month, Nvidia's internal public relations team received instructions: from then on, any media inquiries about Huang, whether concerning his personal life or company business, must involve Heller in the communication. More than a year later, Huang publicly admitted to infidelity, and Nvidia's board of directors launched an independent investigation. However, *Wired* has not confirmed whether Heller was initially hired to handle this extramarital affair. When questioned by reporters, Heller referred the questions to Nvidia, which did not immediately respond. [Original Link]