PANews|Oct 30, 2026 10:23
[Kalshi and Polymarket Collaborate with CNN, CNBC, and Other Media Ahead of Midterm Elections] According to Bloomberg, ahead of the US midterm elections (November 3rd), CNN, CBS News, Dow Jones, CNBC, and other media outlets have entered into commercial partnerships with prediction markets Kalshi and Polymarket, using election odds in their reporting. Bloomberg's analysis of Dune data shows that election-related transactions on the two platforms amount to approximately $1.5 billion. Regarding the details of the partnerships: CBS News announced Kalshi as its prediction market sponsor; CNBC disclosed that its partnership with Kalshi involves customer acquisition revenue sharing and minority equity investment; The Wall Street Journal features a Polymarket odds section on its homepage. Fox and CNN stated they will not broadcast odds during their live broadcasts on election night.
Share To
Timeline
HotFlash
APP
X
Telegram
CopyLink