🐋 WHALE WATCH: http://pump.fun is expanding beyond launches and putting more weight behind trading. Cross-chain swaps are now a bigger part of the product, Hyperliquid perps are live, and the platform is leaning heavily into referrals and social discovery to keep traders inside the ecosystem. The referral program is currently paying boosted rewards, while Callout Rewards have already distributed more than $20M in two months. Add in lower fees and a growing social graph, and http://pump.fun is clearly trying to capture more of what happens after a token launches, not just the launch itself.