[Social Platform Reddit Reportedly Considering Terminating Google's Access to Its Platform] According to a report by Jinse Finance on July 22, citing The Wall Street Journal, executives at the social platform Reddit are reportedly considering terminating Alphabet-owned Google's access to its platform. Currently, the two parties are negotiating the renewal of an existing data licensing agreement. In 2024, Reddit signed an agreement with Google, estimated to be worth $60 million annually, allowing Google to scrape its forum content to support AI development. Now, Reddit is wavering on this agreement, with the core issue being traffic erosion. Google's AI-generated summary boxes can now directly answer user questions on the search results page, eliminating the need for users to click through to external forums like Reddit.