金色财经|6月 20, 2026 22:01
[Goldman Sachs: Lowers Global Smartphone Shipment Forecast for This Year and Next, High Memory Chip Prices Weigh on Demand]
According to a report by Jinse Finance, on June 20, Goldman Sachs lowered its global smartphone shipment forecasts for 2026 and 2027, citing persistently high memory chip prices that are dampening market demand. The firm also anticipates a continued shift in product structure toward high-end models. Goldman Sachs reduced its global smartphone shipment forecasts for 2026 and 2027 by 4% and 3%, respectively, to 1.14 billion units and 1.17 billion units. This implies a 10% decline in shipments this year, followed by a 3% rebound in 2027. Goldman Sachs also introduced its first forecast for 2028, projecting shipments of 1.18 billion units, a year-on-year increase of 1%.
Goldman Sachs predicts that the market size will grow by 3% in 2026 to $596 billion, with further increases of 2% in 2027 and 2028, reaching $606 billion and $621 billion, respectively. The firm noted that rising memory costs and a higher proportion of high-end models priced above $600 will support overall market revenue growth despite declining shipment volumes.
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