Shiv|May 26, 2026 01:38
Claude Code can ship a 45-second animated explainer ad in 30 minutes.
No video editor needed, just CC + skills.
Here's how I made this video for @SoteriSkin 👇
1. /plan Concept Brief (Claude Code)
I handwrite a concept brief, then chat with the agent to iterate on it.
The agent gathers any raw materials we might need - context about the brand, product images, end card, etc.
The concept brief details the concept, characters, visual style, script, etc
2. /prepare a moodboard (CC + GPT Image 2 + ElevenLabs)
After reviewing the script, generate:
- character reference images
- voiceover samples for the characters / narrator
- the storyboard (scene by scene grid)
- a few keyframe scenes
3. /generate Keyframes for each scene (CC uses Nano Banana or GPT Image 2)
Uses the character references from the previous step to generate keyframes for each scene.
I probably should have done a round of iteration at this step – there's some character drift and the pH meter representation could have been better.
4. /animate Keyframe → Animated Clip (CC uses Fal Seedance)
Generate 2-4 representative scenes first to see a preview. If it looks good, then generate everything.
5. /stitch (CC + ffmpeg + ElevenLabs)
- Stitch clips together with hard cut
- Add a music score + SFX
- Sync clips to the VO
- Add captions
- Review and edit timing / pacing issues
6. /watch the final cut and review it
- as a video editor for technical errors (mismatched voiceover and visuals, AI hallucinations, etc)
- as a viewer (ICP).
I delegate most of the review to the agent because it catches more things and keeps me out of the loop as much as possible.
It also fixes any issues found in the review.
That's it.
This video took me 30 minutes because I have already created skills for everything I described above.
Some day, this will be < 5 minutes.
I just review and chat to provide direction and feedback.
The skills do all the technical work.
7. /learn
Extracts learnings and updates the skills.
This final step is really important.
It turns this process into a closed loop system that makes the next video much easier to create because all the learnings from the human-in-the-loop process get encoded into code.
Skills are code too.
If you want access to the skill, drop a comment, and I'll DM it to you (must be following).
If you want to make AI video ads like this, DM me.(Shiv)
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