This article drops a counterintuitive signal: a bear market might not be the low point for memes—instead, it could be the starting line for memes to truly become productized. A lot of people see memes as the most 'hollow' asset, but I don’t fully agree. The strongest aspect of memes has never been their fundamentals; it’s their ability to organize consensus at the lowest cost. The issue is, in the past, this ability was mostly used for short-term gains. Now, projects like @RealGoOfficial, if they can truly turn consensus into daily behaviors, device validation, and stable activity, they’re no longer just representing a token—they’re introducing a new distribution model. First, use memes to acquire users, then retain them with products, and only then talk about token value capture. I think this will be the most promising direction to bet on in the next phase. Not memes that are better at speculation, but memes that feel like they were created by product managers.