律动BlockBeats|Mar 20, 2026 08:31
[Matrixport Officially Renamed to BIT, Defining a New Strategic Positioning]
BlockBeats News, March 20 – The digital financial services group Matrixport announced today that it has officially been renamed to BIT and will operate globally under the unified BIT brand. Along with the brand upgrade, BIT simultaneously released the '2026 Trust White Paper,' which, for the first time, systematically discloses the governance and risk control framework the group has established and continues to operate, providing a verifiable foundation of trust for clients and partners. The new BIT brand more clearly reflects the company's current business positioning and represents its strategic direction for the next phase of development.
BIT CEO John Ge stated: 'The digital asset industry is entering a new phase where governance capabilities and compliant operations are becoming increasingly important. BIT embodies the results of the company's ongoing business evolution and represents our long-term commitment to building a trustworthy digital asset financial infrastructure.' The company emphasized that the renaming will not affect existing customer accounts, products, or services, and all related legal entities and contractual arrangements will remain unchanged. As part of its next-phase strategy, BIT is also actively exploring opportunities in the U.S. capital markets, including a potential public listing.
BIT (formerly Matrixport), founded in 2019, is a global digital asset financial services group built on integrity. Headquartered in Singapore, the group has offices in seven countries and regions worldwide. Through a robust governance system, technological capabilities, and compliant operations, BIT bridges traditional finance with the digital asset market.
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