World Gold Council: Gold demand surges in 2025, and strong momentum may continue in 2026

Louise Street, a senior market analyst at the World Gold Council, stated that global gold demand will surge by 2025, with gold prices rising by 67% year-on-year. Economic and geopolitical risks have become the new normal, and consumers and investors will continue to buy gold. Despite an 18% decrease in demand for gold jewelry, consumers are still willing to purchase gold jewelry products in a high gold price environment, and global central banks have also increased their gold reserves. There is almost no sign of easing economic and geopolitical uncertainty in 2026, and the strong demand for gold in 2025 may continue. In January of this year, the price of gold broke through $5000 per ounce for the first time, highlighting the importance of gold as a safe haven asset.