Just finished reading Moonbirds' newly released white paper, The Birds Thesis, and I feel that Spencer has a deep understanding of the current industry's' schizophrenia '. The current circle is very fragmented: either it is dull and boring "serious technology", or it is unsustainable "Meme casino". Serious ones go unnoticed, while those with traffic cannot retain their value. Moonbirds' strategy this time is "Meme+Machine" dual wheel drive: Left hand Meme (BIRB): Like Labubu, it spreads virally and steals attention at a very low cost. Right Hand Industries (OCG): The parent company is responsible for converting this attention into physical cards, toys, and earning fiat currency revenue. This is actually the logic of "Bubble Mart" in Web3 version. The bottleneck now is no longer TPS or public chain technology, but how to make outsiders enter without feeling it. What OCG does is turn physical toys into a 'Trojan horse', making ordinary people unknowingly become a part of the ecosystem when buying blind boxes in global retail stores. The data is also quite strong, with Vibes' PSA score of 59%, and its supply chain and channels are benchmarked against top tier brands like Wanzhi. If we don't harvest by issuing coins, but instead rely on selling goods to achieve a revenue of 1 billion, this may be the biggest variable in this round of NFT race. It is recommended to read this Thesis as a business case rather than just a project white paper. Kind reminder: The above views only represent personal opinions and do not constitute any investment advice