[WLFI BD Head: Focused more on attracting sticky users who use USD1 for transactions; currently, the transaction volume-to-TVL ratio of USD1 is far higher than other stablecoins] BlockBeats News, October 17, according to official sources, Justin Kugul, Head of Business Development at World Liberty Financial, stated during a fireside chat with Ash Pampati, Senior Vice President and Head of Ecosystem at Aptos Foundation, at the Aptos Experience 2025 event: 'It’s no secret that stablecoin issuers profit from treasury yields on reserves (i.e., the dollars and U.S. Treasury bonds backing the stablecoins). However, what is often misunderstood is that many issuers invest significant funds to incentivize the supply side of lending markets, causing TVL to grow rapidly. Once the incentives stop, these funds often fluctuate significantly. What’s more interesting is how to capture fast-moving capital, that is, attracting sticky users who consistently use USD1 for transactions. For us, this means focusing more on transaction use cases rather than simply injecting incentive funds into the supply side, as the former has proven to be quite successful. Currently, we observe that USD1’s transaction volume is quite substantial. I believe the daily transaction volume is now around $500 million, and relative to our $2.7 billion TVL, its transaction volume-to-TVL ratio is far higher than any other stablecoin at present.'