
小捕手 Chaos|Sep 30, 2025 02:23
Here’s a bold take—Legion is Kraken’s semi-official launchpad.
This is a meticulously planned ecosystem expansion game ahead of their IPO.
Who is Kraken?
- A veteran, compliant exchange founded in 2021
- Ranked 7th globally by trading volume
- Serving over 11 million users
Looking at the data, Kraken’s IPO ambitions are crystal clear:
- Acquired futures platform NinjaTrade in March for $1.5 billion
- Completed a $500 million funding round in September, pushing valuation to $15 billion
- Now seeking a new funding round at a $20 billion valuation
- Morgan Stanley and Goldman Sachs are IPO advisors, targeting a 2026 listing
But the key question is: what’s Kraken’s edge?
Revenue comparisons reveal the harsh reality:
- Coinbase’s projected 2025 revenue: $7 billion (Q1: $2.03 billion, Q2: $1.5 billion)
- Kraken’s annualized revenue: only $1.6–1.7 billion
With a 4x revenue gap, Kraken’s IPO valuation target is $20 billion.
The logic here is: Coinbase’s current PS ratio is around 10–12x. If Kraken is valued at the same multiple, based on $1.7 billion in revenue, the valuation range does indeed fall between $17–20 billion. But this assumption hinges on Kraken’s profitability being significantly better than Coinbase’s.
This is where Legion plays a critical role:
- User acquisition engine
- Revenue diversification tool
- Ecosystem moat
- On a deeper level, regulatory arbitrage. Through its "exclusive partnership" with Legion, Kraken maintains compliance while gaining room for innovation (testing more financial products).
From a timing perspective, this strategy is incredibly shrewd. The crypto IPO market is expected to recover by 2025, with projects like Circle successfully going public, paving the way for Kraken. And the launch of Legion, right before the IPO, signals to investors that Kraken is more than just an exchange.
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