😂M brother is still naive. Although X is currently not a publicly listed company, it is part of the publicly listed company Space X and must contribute to the performance of the listed company. The most important data for social media is advertising revenue, which can only be generated with sufficient traffic.

Tiktok, Douyin, and Xiaohongshu have such high valuations mainly because their traffic is high enough. However, since Musk acquired X, the revenue has not been good, only showing a year-on-year increase in 2025, but compared to the peak of 5 billion in 2021, the 2025 revenue is only about 3.3 billion.

Advertising revenue accounts for about 70% of X's total revenue, so to increase advertising revenue, traffic needs to be increased. More people posting, more people viewing, and more people interacting will likely lead to more advertisements, so everything Nikita does is aimed at fostering natural increases in traffic.

Some partners might say, why block low-quality bulk posting then? Isn't that also a way to increase traffic? The problem lies here. From the recent block of revenue, it can be seen that many of the blocks were from bots posting. While bot postings seem to increase traffic, they consume a lot of X's costs.

For X, saving money is also very important, so on one hand, X encourages everyone to carry content from outside platforms, which can help gain traffic within the platform. For example, carrying content from Douyin that cannot be seen overseas to X, or from Tiktok to X, and even opening natural translation, all of which are aimed at better eliminating cross-border influences.

Moreover, X is mainly promoting subscriptions, hoping to find internal financial circulation, rather than solely relying on advertising formats. However, this approach is more challenging, so overall, X's current strategy is for very capable individuals to sell subscriptions, while ordinary people sell traffic.

The so-called content creation and high-quality articles are best suited for vertical advertisements. In fact, X has not been very aggressive in combating vertical advertising.

@Gate Crypto, U.S. stocks, Hong Kong stocks, Korean stocks, gold, CFD, prediction market one-stop trading

免责声明：本文章仅代表作者个人观点，不代表本平台的立场和观点。本文章仅供信息分享，不构成对任何人的任何投资建议。用户与作者之间的任何争议，与本平台无关。如网页中刊载的文章或图片涉及侵权，请提供相关的权利证明和身份证明发送邮件到support@aicoin.com，本平台相关工作人员将会进行核查。