Original｜Odaily Planet Daily (@OdailyChina)

Author｜Wenser (@wenser2010)

When TradFi becomes a must-in for the crypto industry, no project can stay out of it.

Some choose to start with asset types, while others focus on the companies and institutions behind the assets.

Last month, the cross-chain bridge protocol LI.FI officially announced the launch of the intent-based execution framework LI.FI Intents. This product will serve as the underlying execution layer providing stablecoin payments, RWA, and compliant on-chain liquidity, catering to fintech companies, new banks, wallets, and regulated financial institutions.

As stablecoin payments, RWA assets, and compliant assets gradually converge with the on-chain ecosystem, Li.Fi is no longer content to simply be a "liquidity transfer protocol," actively seeking breakthroughs and role upgrades in terms of new assets, new clients, and new operating systems.

When industry liquidity tightens, the cross-chain bridge protocol proactively seeks change

According to DefiLlama data, the cross-chain bridge aggregated transaction volume in the past 30 days is approximately $1.92 billion, with a decline of about 1.81% in transaction volume over the past week. Since the transaction volume peaked at $2.974 billion in October last year, the monthly transaction volume of cross-chain bridges has been slowly declining, falling to about $1.9 billion in May, representing a nearly 34% drop from the peak data.

On another front, the overall cryptocurrency market is in a downward trend, with BTC spot trading volume down by 81% from last year's peak; consequently, market liquidity has tightened further.

Faced with this situation, Li.Fi, as a cross-chain bridge protocol, has not sat idly by like most cryptocurrency projects but is actively exploring new businesses and seeking new application scenarios and service targets to ensure its long-term development.

In December last year, LI.FI announced the completion of a $29 million financing round led by Multicoin and CoinFund, raising its total financing amount to $52 million. At that time, the project stated that it planned to use this latest funding to expand its business into different trading fields, including perpetual futures, yield opportunities, prediction markets, and lending markets.

Abundant funds have given Li.Fi enough confidence to explore and build new products while ensuring the fundamental business.

In April this year, LI.FI announced the launch of a new product, LI.FI Earn, offering on-chain yield features for businesses with digital asset strategies, supporting strategies that integrate over 20 treasury protocols through a single integration, and incorporating cross-chain execution capabilities across more than 60 chains.

In May, the intent execution framework LI.FI Intents was released, marking Li.Fi's official entry into corporate services and bestowing the underlying operational capabilities of stablecoin payments, RWA assets, and compliant liquidity to a host of B-end clients.

In the current convergence of TradFi assets and crypto assets, the new direction for Li.Fi's upgrade iteration is to lower user entry barriers from the operational execution layer, improve liquidity operation efficiency, and facilitate tokenized asset exchange channels. Compared to cross-chain protocols limited to the crypto market, providing financial services to global fintech companies, new banks, wallets, and regulated financial institutions undoubtedly represents a cash cow business with a higher ceiling.

From a user experience perspective, Li.Fi Intents effectively provides users with a simpler execution solution, ready to use. It primarily achieves market-maker level execution through a solver network, supporting precise cross-chain exchange outputs between stablecoins like USDC and USDT without requiring users to manage Gas tokens or deal with complex blockchain underlying steps. Meanwhile, this framework supports applications in integrating multiple tokenized asset issuers through a unified interface.

From an entry barrier perspective, LI.FI Intents is now available in applications and wallets such as Jumper and Rabby; and with the help of LI.FI Intents, enterprise users do not need to interact with any wallets, significantly reducing the understanding barrier for enterprises regarding transfers, payments, and asset transfers while minimizing many cumbersome operational steps.

From a compliance standpoint, the network built by LI.FI Intents consists of verified legal entities, allowing enterprises to audit and approve corresponding orders one by one before processing them in the trading system, precisely selecting their trusted trading processing system to ensure the orders circulate within the compliance approval system. All wallets interacting with this system will be subject to review by the U.S. OFAC (Office of Foreign Assets Control of the U.S. Department of the Treasury), which can be seen as the final layer of "compliance insurance."

From an ecosystem perspective, LI.FI Intents covers mainstream blockchain networks, including the EVM ecosystem, Solana network, and Tron network, achieving a certain adaptability in usability and broad coverage, avoiding potential security risks or single-point failure issues that arise from a high dependency on a single blockchain network.

Conclusion: The efficient automated service behind intent execution

If tokenization in the U.S. stock market and RWA assets solve the issues of asset type updates and the entry barriers for traditional finance, then what Li.Fi Intents aims for is how to bring stablecoin payments, RWA assets, and compliant on-chain liquidity into the enterprise user ecosystem in a better and faster way, thereby enhancing their operational efficiency and capital utilization rate.

More importantly, the Li.Fi Intents system is designed for intent execution, just like destination navigation in autonomous driving, where enterprise users only need to set the goal, and all intermediate execution steps are fully outsourced to the system.

In today's world with an abundance of asset types, the value of efficient operations will be further amplified, and Li.Fi has already taken the most crucial step.

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