The strength of cryptocurrency projects lies not in making products, but in creating narratives established in phases; this has become the default industry methodology over the past few years.

Many teams have not truly built paid relationships, retention relationships, and long-term trust; they simply launched an asset and then hoped that the rising price of the asset would support their business.

But an asset is not a business, valuation is not revenue, and the liquidity of the secondary market is certainly not the value of the product.

Having coins, having financing, having user data, having TVL are all illusions of a phase of loose liquidity, ≠ successful business models.

If there are no subsidies, no airdrops, no PUA, no new round of financing, and no expectations for listing on exchanges, 90% of projects would actually not survive beyond three months.

Does the crypto community need many coins?

Let me give you an example, ten is enough.

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