Later reports say.

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6 hours ago

Later reports say that Li Auto is learning from Huawei, and the more they learn, the worse their car sales become. A case worth considering is:

Initially, the sales commission was very low, but after learning from Huawei, the new Huawei executives significantly raised the incentives.

Subsequently, it was found that in order to achieve high returns, some of the top sellers at Li Auto would privately share half of their 3000 yuan commission with customers, while others with only 1500 yuan in commission had to reluctantly follow suit in order to survive.

Some salespeople stopped studying how to present the products and instead looked forward to customers test-driving at other Li Auto stores and directly coming to negotiate rebates for placing orders.

Li Auto once strictly cracked down on malicious rebates. By mid-2025, a store was found with a case of rebate, and the manager's commission and performance for that month were zeroed out; if a store was found three times within half a year, the manager would resign. "The measures against rebating were very strong, and all store managers and supervisors had to hold each other accountable," one employee said.

This was also Huawei's approach, but Li Auto's stringent crackdown lasted only a few weeks. Employees quickly found that the lists of rebate investigations were no longer updated, "so everyone understood the situation." One employee said, "The movement has passed; it's all about doing what needs to be done. If you don’t get involved, you're a fool waiting for someone else to sign your order."

Li Auto is fully moving away from Huawei and returning to its original model, as each company’s path to success is completely different.


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