On October 19, 2025, the social payment platform Metya announced the completion of a new round of strategic financing amounting to $6 million, jointly invested by Greenwood Global Capital and Echo3Labs.
This is another round of financing for Metya following investments from institutions such as OKX Ventures and Cryptogram Venture, demonstrating the capital market's continued confidence in its AI × SocialFi × PayFi ecosystem model. The funds will primarily be used for the iteration of Metya's core products in the AI social payment ecosystem, global market expansion, and infrastructure development.
Founded in 2023, Metya focuses on integrating artificial intelligence (AI), social finance (SocialFi), and decentralized payment (PayFi), aiming to create an integrated Web3 platform centered around the MePay payment ecosystem, AI social network, and value circulation system. After multiple rounds of capital validation and product implementation, Metya has established a stable ecological foundation. The completion of this strategic financing will propel it into a new phase of global expansion and ecological collaboration.
“This round of financing is not only an injection of new capital but also a recognition of the continuity of the Metya ecosystem model.” ——Allen Soc, Founder and CEO of Metya
“The addition of Greenwood Global Capital and Echo3Labs will help us achieve a deeper integration of AI, social, and payment, allowing value to flow freely in the global network.”
1. Financing Overview and Strategic Significance
This round of financing amounts to $6 million, co-led by Greenwood Global Capital and Echo3Labs. Greenwood Global Capital focuses on building non-custodial wealth management infrastructure for Web3, providing secure and efficient management solutions for on-chain assets; Echo3Labs, as a crypto investment and incubation institution, has long supported the growth and globalization of early Web3 projects.
The involvement of both parties not only brings capital support to Metya but also provides deep assistance in ecological construction, strategic collaboration, and global network resources. The funds will be primarily invested in the following three major areas:
1. Core Product and Technology Development: Accelerating the construction and optimization of the MePay payment system and AI-enabled social scenarios;
2. Global Ecological Expansion and Market Deployment: Improving the Global Co-Creation Network based on multi-center nodes;
3. Ecological Operation and User Growth: Enhancing the activity of SocialFi and PayFi modules through market incentives and community co-construction.
It is reported that Metya has previously received investments from several well-known institutions, including OKX Ventures, Mario Nawfal, and Cryptogram Venture (CGV). The completion of this round of financing marks that Metya has fully transitioned from the product validation stage to a new phase of large-scale ecological construction and global collaborative expansion.
2. Project Background and Positioning
Metya was founded by a team with experience in blockchain, AI, and social products, with the core mission:
“To make social interactions generate measurable value and to integrate asset circulation naturally into social scenarios.”
Core products include:
- MePay Payment Ecosystem: Integrating multi-chain asset settlement and fiat currency channels to achieve seamless connection between Web3 assets and real-world consumption;
- AI Social System: Building social graphs, recommendation mechanisms, and value incentive systems based on AI algorithms and on-chain data.
Metya is committed to building a global platform ecosystem where “social equals finance, and interaction equals assets.” Users can not only interact, create, and consume on the platform but also achieve asset circulation and revenue distribution through MePay.
At the same time, Metya opens developer interfaces to support third parties in building applications and financial products based on its social foundation, forming a sustainable value network.
3. Introduction of Investors
Greenwood Global Capital
Greenwood is an innovative institution focused on non-custodial wealth management infrastructure for Web3, dedicated to providing secure and efficient on-chain asset management and revenue distribution solutions for crypto assets. The core philosophy of the institution is to enable users to achieve intelligent investment and multi-chain asset allocation without the need for custodial assets.
The Greenwood team has extensive experience in Web3 infrastructure and digital asset investment globally, covering key sectors such as cross-chain protocols, asset channels, and Layer-2 solutions.
Greenwood expresses optimism about Metya's new ecological model that integrates social and payment, and plans to leverage its expertise in infrastructure and compliance to assist Metya in building a global social payment network.
Echo3Labs
Echo3Labs (abbreviated as Echo3) is a crypto investment and incubation firm established in 2018, dedicated to promoting the construction of a decentralized future. Echo3 provides funding support, strategic consulting, and network resources for global Web3 projects, helping early-stage innovative projects grow from concept to globally influential ecosystems.
As a Crypto-Native Fund, Echo3 has long focused on blockchain infrastructure, AI + Web3 applications, and emerging social ecological directions.
Echo3 states that it will assist Metya in accelerating global expansion through strategic collaboration and capital empowerment, promoting its AI × SocialFi × PayFi model in a broader market.
4. Future Outlook
With the improvement of blockchain infrastructure and the acceleration of social finance, Metya is positioned at the core of the intersection of AI × SocialFi × PayFi. The project will use AI-driven social protocols and on-chain payment systems as engines to truly transform social behavior into assets and value.
In the future, Metya will focus on advancing:
- Ecological deepening and interoperability construction;
- Upgrading AI intelligent engines and recommendation systems;
- Improving global compliance and security systems;
- Opening developer ecosystems and incentive programs;
- Building global communities and brands.
“We hope to reshape the way social interaction and value circulation occur through the combination of AI and PayFi, making Web3 truly part of life.”
——Allen Soc, CEO of Metya
About Metya
Founded in 2023, Metya is a blockchain social payment platform that integrates AI, SocialFi, and PayFi, having received investments from multiple international capital sources.
Its core products, MePay and the AI social system, are driving Web3 users from a single investment behavior to an integrated experience of “social + payment + value flow.”
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