DDC Enterprise completed a $124 million financing, with participation from PAG Pegasus Fund, OKG, and Mulana. Founder Zhu Jiaying personally invested $3 million to promote the Bitcoin treasury strategy.

CN
4 hours ago

Original Author: Alex Cheung

DDC Enterprise Limited (NYSE: DDC), a company that is a pioneer in adopting a Bitcoin treasury strategy, today announced the completion of a $124 million equity financing. The issuance price for this round is $10 per share, close to the average closing price over the past 15 trading days, and at a 16% premium to the closing price on October 7.

This round of financing was participated in by PAG Pegasus Fund, OKG Financial Services Limited (a subsidiary of OKG Technology Holdings Limited), and Mulana Investment Management. DDC's founder, chairman, and CEO Zhu Jiaying personally invested $3 million, demonstrating his confidence and commitment to the company's long-term value creation.

To further reflect confidence in the company's strategic direction and long-term value creation, nearly all participating investors (including the founder's investment) have committed to lock up their shares for 180 days from the completion of the transaction. The newly raised funds will support the execution of DDC's Bitcoin treasury strategy and propel it to become a significant leader in the global institutional Bitcoin treasury space.

Management and Investor Comments

Norma Chu (DDC Founder, Chairman, and CEO): "We are honored to welcome PAG Pegasus Fund, OKG, and Mulana as strategic partners and shareholders, as they are highly recognized companies in the global finance and digital asset sectors. Their investment is a vote of confidence in our vision and the importance of corporate Bitcoin treasuries. This round of financing not only brings capital but also provides strategic value and sustainable growth momentum, driving DDC to become a global leader in Bitcoin treasury companies. This is also an important step in the company's macro financing plan, helping to support our long-term strategy."

Jack Li (Partner and Founder of PAG Pegasus Fund): "The leadership of DDC has consistently demonstrated a deep and thorough understanding of market demands and the ability to efficiently implement grand ideas. As DDC enters its next phase of growth, we believe its platform will evolve into a significant player capable of influencing industry standards. Our investment decision is based on our confidence in DDC's future potential."

Gillian Wu (Founder and CEO of Mulana Investment Management): "DDC has set a new benchmark in the Bitcoin treasury space, combining strict discipline with efficient execution to create a blueprint for Bitcoin treasury management for listed companies. This combination of strategic vision and operational capability aligns closely with Mulana's core investment philosophy. We are proud to support DDC in advancing one of the most ambitious Bitcoin asset accumulation strategies initiated by a listed company."

Currently, DDC holds 1,058 BTC and plans to reach 10,000 BTC by the end of 2025. The company will continue to execute its strategic financing and expand partnerships to solidify its position among the world's leading Bitcoin treasury companies.

Maxim Group LLC serves as the exclusive financial advisor for this transaction.

About DDC Enterprise Limited

DDC Enterprise Limited (NYSE: DDC) is leading a revolution in Bitcoin treasury companies while maintaining its foundation as a leading Asian food platform globally. The company strategically positions Bitcoin as a core reserve asset and executes a forward-looking and rapid Bitcoin accumulation strategy. While continuing to develop its culinary brand portfolio, DDC is at the forefront of integrating Bitcoin into the financial structure of listed companies. For more information, please visit www.ddc.xyz.

About PAG Pegasus Fund

PAG Pegasus Fund is a hybrid investment firm that seeks opportunities related to industry disruption and market dislocation in both public and private markets, pursuing excess returns.

About OKG Technology Holdings Limited

OKG Technology Holdings Limited (HKEX: 1499) is a company listed on the Hong Kong main board that provides digital asset custody services, operates its own digital asset trading, and is committed to becoming a leading global blockchain technology enterprise.

About Mulana Investment Management

Mulana Investment Management Limited, headquartered in Hong Kong and founded by Gillian Wu, focuses on connecting institutional capital with emerging opportunities in blockchain and digital finance. The company holds Hong Kong SFC licenses for types 1, 4, 5, and 9. Wu previously served as an executive at Sinohope Asset (formerly Huobi Asset Management) and Anbang Insurance Group, and co-founded the on-chain parametric insurance company Neptune Mutual.

This article is contributed and does not represent the views of BlockBeats.

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